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Author Archives: Philippe Matthews

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Voxy’s Paul Gollash Makes Language Learning Social, Local, And Mobile

Voxy is more than Rosetta Stone meets The New York Times--it also provides location-based lessons about your immediate surroundings, and provides access to tutors via video chats. "Language learning is like learning how to cook or how to surf," says Voxy founder Paul Gollash. It’s not something that is best learned in a classroom.

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For Bakery Founder, Revenge Is Sweet

Kathleen King was pushed out of the first bakery she founded and ran for two decades. So she started Tate's Bake Shop, a direct competitor, and now distributes in all 50 states.

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Why ‘Big Data’ Is a Big Deal

In a world generating and storing tons of data every day, business owners need to learn how to harness it to get an edge.

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Calculate: Is That Tech Investment Worthwhile?

Everyone wants to use the latest technology in the workplace. Here's how to determine whether a new item will be a tool or a toy. When your sales people come to you with the "We need to get ..." requests for new technology, what do you hear?

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Secret Weapon: Your Lucky Underwear?

Maybe it's not such a crazy idea to wear your lucky undies to your next investor pitch. Turns out, they really work. During a 12-game winning streak Detroit Tigers manager Jim Leyland refused to change his underwear

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Fix Your Website: 5 Easy Changes

After thousands of tests, we've identified a few of the most effective ways to improve your website's landing page. With all the dollars spent on pay-per-click advertising (PPC) and search engine optimization efforts (SEO), it is easy to forget that the single largest factor that determines the success of your online marketing efforts is the effectiveness of your website's landing page. The math can be staggering

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The Practical Case for Humility

Sure, there's a place for self-promotion, but history suggests overhyping your business can backfire. Whether it was your third-grade teacher, your beloved granny or your mom, someone probably told you to keep a good head on your shoulders and not get too cocky. Self-confidence is great, they probably said, but a reasonable amount of humility is important for both mental health and maintaining solid relationships

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How to Tell a Great Story

Use this seven-step process to develop and tell a business anecdote that will you help close the deal. There are few sales tools more powerful than stories, if they're appropriate and well-told. Because they are always about people and events that changed people's lives in some way, anecdotes create emotion and interest.

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HTC Revenues Falter–And It May Be Shut Out Of Windows 8

News updates all day from Fast Company. HTC is said, by inside sources speaking to Bloomberg , to be "shut out" of the introduction of Microsoft's hotly-anticipated Windows 8 operating system for tablets. MS is concerned that HTC doesn't sell enough devices or have enough experience making tablets compared to better-known names like HP or Asus.

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Wifarer’s Indoor GPS And The Never-Lost Generation

Meet Philip Stanger, CEO of Wifarer, who wants you to always find your way in shopping malls and museums. Philip Stanger is the CEO of Wifarer , an indoor positioning technology company.

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