Home / Tag Archives: competitors

Tag Archives: competitors

Feed Subscription

The Practical Case for Humility

Sure, there's a place for self-promotion, but history suggests overhyping your business can backfire. Whether it was your third-grade teacher, your beloved granny or your mom, someone probably told you to keep a good head on your shoulders and not get too cocky. Self-confidence is great, they probably said, but a reasonable amount of humility is important for both mental health and maintaining solid relationships

Read More »

Don’t Discount: Here’s Why

Emphasize the virtues of your product or service, rather than the price. It will keep your competitors at bay, and your customers close. As business owners, we are often tempted to discount our product or service, thinking it will somehow win us customers and drive growth.

Read More »

The Commodity-Pricing Trap

Norm Brodsky advises on how to avoid the race to the bottom. Dear Norm, My partner and I have a business that rents photo booths for weddings, parties, and corporate events. My partner has developed software that uses blue-screen technology to create thousands of different backgrounds for the photos, which adds a whole new level of fun

Read More »

12 Customer Dos & Don’ts

Use these quick and easy rules to make sure your customers keep coming back for more. It's easier to sell to existing customers than to acquire new ones, so it's good sense to keep the customers you've already got. Here are some simple rules to ensure that customers continue to come back for more

Read More »

How to Lead Without Being There

Growth-oriented leaders make their intent clear and then let the team on the ground make the decisions. Here's how that can work at your company. At some point, every entrepreneur faces a moment of truth: Your company can’t grow if you insist on being present at every important encounter and the “decider” on every decision

Read More »

Iditarod: A spectator’s guide

It's a competition that brings out some of the toughest, hardiest, most ferociously determined athletes in the world. In fact, most of the competitors in this sport aren't even human

Read More »
Scroll To Top