Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

Sure, there's a place for self-promotion, but history suggests overhyping your business can backfire. Whether it was your third-grade teacher, your beloved granny or your mom, someone probably told you to keep a good head on your shoulders and not get too cocky. Self-confidence is great, they probably said, but a reasonable amount of humility is important for both mental health and maintaining solid relationships

Even a 20-something billionaire could use a little help. He just got it from Microsoft--via a huge heap of AOL patents.

Emphasize the virtues of your product or service, rather than the price. It will keep your competitors at bay, and your customers close. As business owners, we are often tempted to discount our product or service, thinking it will somehow win us customers and drive growth.

You know those awkward growing pains? They happen to companies, too.

Norm Brodsky advises on how to avoid the race to the bottom. Dear Norm, My partner and I have a business that rents photo booths for weddings, parties, and corporate events. My partner has developed software that uses blue-screen technology to create thousands of different backgrounds for the photos, which adds a whole new level of fun

Having trouble dreaming up a new Web campaign for your product or service? Borrow some ideas from these viral videos

Use these quick and easy rules to make sure your customers keep coming back for more. It's easier to sell to existing customers than to acquire new ones, so it's good sense to keep the customers you've already got. Here are some simple rules to ensure that customers continue to come back for more

Growth-oriented leaders make their intent clear and then let the team on the ground make the decisions. Here's how that can work at your company. At some point, every entrepreneur faces a moment of truth: Your company can’t grow if you insist on being present at every important encounter and the “decider” on every decision

A good product is only the cost of entry. If you're going to thrive, you'll need more than that. The recipe for start-up success is simple: Make a good product

A good product is only the cost of entry. If you're going to thrive, you'll need more than that

As customer attitudes change, "giving back" is no longer an option. It's a necessity. Here's how to make it good business, too.

These five things can dramatically increase your company's valuation, says venture capitalist Jason Trevisan When I was learning to drive I swerved.

How to leveraged a low-cost structure into a strategic growth plan focused on low-risk, low-cost acquisitions. If you could get the jump on your competition, would you? Of course you would

How your costs compare to your competitors can have a significant impact on profitability. Just ask American Airlines. How does your cost structure compare to your competitors