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In a move to grow beyond the confines of Facebook, Zynga announced its own gaming platform. Zynga founder Mark Pincus opened the company’s second "Unleashed" press event Tuesday by tipping his hat to the hundreds of employees who lined the rafters of the five-story headquarters in San Francisco

A new study of Facebook ads shows that what’s old school is new school again. A new study by Facebook brings some big news that, curiously, at first blush might not seem like much news at all.

Developers and gaming companies see the social-networking giant's new app-discovery platform as a boon for business. In a move that is sure to make many app developers happy, Facebook this week launched its App Center, which aims to help users find apps to use on Facebook.com, iOS, Android, and the Web. The new platform let users can browse apps by category and find out which apps their friends are using

Austin Evarts of GoChime believes that the future of social media advertising is the person-to-person pitch--and that the human element can never be automated. In other words: Social media is people! Austin Evarts is the CEO of GoChime , a platform that mines social media for phrases like “I want” and “I need,” and then uses an army of brand advocates to respond with special offers. Live on Twitter , GoChime is working on expanding to Facebook , Pinterest , and Instagram .

Over 600 apps listed in the company's new hub. Facebook today launched the App Center it announced last month . The goal is

Israeli entrepreneurs create a "Cheers" for the Internet.

Start-ups can get a huge boost from partnering with larger companies. Bespoke Post and Parking Panda are growing thanks to key partners.

After the Instagram megadeal and "hoodiegate," Facebook investors may be taking comfort from the COO's leadership. The hit movie The Social Network depicted Facebook CEO Mark Zuckerberg as a genius among slackers

Tech is becoming a hits-driven business. This isn't a good thing. illustration by stephan walter No one waited in line to buy the first iPod.

Could Twitter have foreseen the tsunami that was the Avengers opening weekend? Fizziology uses social media to make predictions about box office success--and is doing as well or better as traditional industry predictions. With summer movie blockbuster season upon us, it’s time for a favorite seasonal pastime: box office revenue predictions.

Are your meetings lacking focus? Learn the art of running an efficient meeting using these five tips.

The future of search is not about page rank. It's about creating giant databases of every person, place, and thing on the planet

The Internet gives angry customers a megaphone; even one angry one can do a lot of damage. Here's how to defend your company and defuse a crisis.