Desktop software is sold "by the seat." But a "by the hour" pricing structure offered by cloud-based apps means smaller businesses can put everyone on customer support--even, if necessary, the CEO. Customers are increasingly expecting to get help from companies through social media, like Twitter and Facebook, in addition to traditional channels like phone, email, and web. That's why Salesforce is launching a new application, called Desk.com, aimed at small and medium sized businesses (SMBs).
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Feed SubscriptionSlash Your Tax Rate to Buffett’s 15%
To get down to the zillionaire's tax rate of 15%, all you need are these five strategies.
Read More »15 Women to Watch in Tech
Collectively, they're tackling everything from healthcare and online video to Web security and e-commerce. And that's only the beginning
Read More »Box’s Aaron "DotNet" Levie On Kim Dotcom, Megaupload, And The New "Cloud Celebrity"
It's what's inside that counts, says Levie, particularly when you run a service that houses the files of thousands of web users. And he describes a few of the core differences between a service like Megaupload and his Box.net.
Read More »How to Land a Great Columnist Gig
Have a lot of war stories from your start-up days? Here's how to get a byline in a high-profile publication -- no experience required.
Read More »How Heroes Inspire You To Be Your Best
When you study the lives of great leaders--their actions, thoughts, choices, struggles, failures, and triumphs--it unconsciously motivates you to be your best self every day. The second article in a four-part series
Read More »Apple Could Sell 40 Million iPhones In China, Megaupload Data Deleted On Thursday?, Internet Giants Launch Anti-Phishing Drive
Breaking news from your editors at Fast Company, with updates all day.
Read More »How I Got My Business Model Right With My Second Company
The CEO of Stage 2 Networks, an Inc. 5000 company, recaps his $100 million education. In 1999, Joe Gillette was managing his telecommunications firm, Gillette Global Network, out of New York City, generating revenues of $10 million
Read More »Weight-Loss Tricks: Create Explosive Growth
Lessons from my diet: Use these 5 steps to move your company past a plateau and on to the next 'set point.' I dropped about 20 pounds last spring–and in doing so, changed my weight "set point" to 175 pounds. That means that my body–metabolism, habits and choices–adjusted to a "new normal" that was easier to maintain than it had been to attain. Like the body's systems, businesses also develop along a series of set points and set point changes.
Read More »FBI Spying On… FarmVille?
The FBI just announced plans to ramp up their social media monitoring, data mining, and analysis. The surprising thing is that they haven't done so already.
Read More »WalmartLabs Brings "Two Pizza Teams," Startup Culture To Walmart Empire
Nine months after being gobbled up by Walmart, the company formerly known as Kosmix is leading the retail behemoth's innovative efforts in mobile and online retail.
Read More »MakerBot’s 3-D Printers Let Consumers Dream Up Prototypes Of Pretty Much Anything. But Do We Need More Plastic?
Bre Pettis's MakerBot has attracted millions in financing and is selling its 3-D printers as fast as it can. So how big can his business get?
Read More »4 Ways to Turn Less into More
Money, time, connections -- you need more of everything, right? Stop whining and start using your contraints to your advantage. Sometimes less really is more , especially when you’re starting a company
Read More »Who Are Your A-List Customers?
Which customers should you be rolling out the red carpet for? Follow these three steps to identify the customers and prospects worth nurturing
Read More »How To Get The Most Out Of Google’s Share-Happy World
If Google's going to keep tying all their services together, you may as well know how that will work, and how you can benefit from it. In just over a month, Google will change its privacy policies for all its products. Actually, Google is combining 70 different policies into a single set of rules, defining how the company treats all the personal information you provide
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