Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

Yes, you read right. Find out why branding doesn't create a great brand.

The makers of Postagram and other photo printing apps want to build their business into a dominant, gift-focused e-commerce venture. But how?

Now that Kim Kardashian is on Google+, can we say the service has arrived? Nothing signals the success of a social network or propels its growth more than power users, the influentials who boast both clout and Klout. Their mass followings can drive a service's success, from celebs-turned-techies (Ashton Kutcher) to techies-turned-celebs (Robert Scoble)

The award-winning, death-cheating director of "Grizzly Man" and "Fitzcarraldo" gets up close and personal for his latest documentary.

The fantasy world of Skyrim is notable for its scale and level of realism. Game director Todd Howard explains how his team at Bethesda Game Studios approaches the creation of a world. [click to enlarge images] Some video games take place in military bases, or even whole cities

There's a big misconception that to know the true value of something, you must track it, that success lays solely in the outcome of very specific numbers.

What's one way to get people to pay to see you demo your product? Host a user conference. Recently Salesforce.com hosted their 9th annual Dreamforce event.

"The military has learned that when you seed an economy, people will put down their guns," says Connie Duckworth . "That’s why the Marines asked me to don 30 pounds of body armor to meet with them in Helmand Province in Afghanistan," where she had established Arzu Studio Hope , an artisanal rug manufacturer that employs 1,000 women, who in turn support 4,000 family members in Afghanistan. Afghanistan is officially the worst place in the world for women, according to a 2011 study by Thompson Reuters Trust Law.

Google+ has everything you'd expect from a fully featured social network -- except the right kind of users. And that's a big problem

Internet TV has mostly been a lean-forward experience. A new set of channels from the video search giant is making it more like the boob tube. Internet television has historically been a mostly lean-forward experience.

The verdict is in: Google+'s new brand pages are worth your time. Here's why signing your business up will be an important social media investment. Just when a marketing strategy in 140 characters or less started to seemed normal, the social media scene for businesses completely changed this week.

Media companies aren't the only ones in the content-providing business these days. Meet Anthony Noguera, editorial director of Virgin's tablet magazine, Project

If you haven't worn one yourself, it's highly likely you've at least seen a yellow Livestrong wristband. The ubiquitous bracelets are as much a fashion statement as they are a call for solidarity.

It just might be the best product Amazon has ever released. The burning questions is, should you get one? Inc.com columnist John Brandon weighs in.

How a 55-person business in Minnetonka developed the software solution India needed to tackle its energy problems. Pull out your world map and smack in the middle of the eastern hemisphere lies India, that colossal diamond-shaped country brimming with more than 1.2 billion people—the majority of whom are under the age of 35. Its economy is growing like gangbusters, it is now an influential member of the G20, and foreign firms have made significant investments there.