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Read More »Category Archives: Professional Development News
Feed SubscriptionA.K. Pradeep, Mind Reader
Tackling the topic of neuromarketing for Fast Company magazine, our author finds himself talking to the CEO of top neuromarketing firm NeuroFocus, and wonders how much can Pradeep really tell from his brain scan. I'm in a ballroom inside New York's Marriot Marquis at the 75th annual Advertising Research Foundation conference, meeting with A.K. Pradeep, founder and CEO of NeuroFocus, a Berkeley, CA-based research firm that analyzes brain waves to reveal what consumers really want.
Read More »Using Data To Determine The Most Effective Use Of Your $50 Donation
Economist Dean Karlan's new book looks at what works and what doesn't work in the fight against global poverty.
Read More »Rock Steady
Architect Gisue Hariri shares the items she can't live without. .caption {color:#666;font-size:12px;} .caption img {padding-bottom:2px;} .boxxy {display:inline-block;width:280px;border:none;margin:6px;vertical-align:top;} Photo by Ryan Pfluger To make architectural statements, Gisue Hariri employs digital technology and modern materials--but the Iranian-born architect, who runs the New York firm Hariri & Hariri with her sister Mojgan, looks to ancient sources for inspiration
Read More »NASA Flying Into Space Commercially With Virgin, For The Very First Time
We knew Virgin Galactic had hopes of using its capacious SpaceShipTwo-class reusable spaceplanes for more than just joyrides into zero-g, but NASA's new contract with the fledgling space company is a milestone for the entire business, as well as Richard Branson's wackiest venture. As Virgin notes, "this arrangement marks the first time that NASA has contracted with a commercial partner to provide flights into space on a suboribtal spacecraft." The decision came out of NASA's Office of the Chief Technologist, source of some of the most paradigm-changing pieces of news from NASA recently, and it's technically a further step in a program that's already seen NASA technology flights on low-altitude rockets
Read More »Pixazza Photo Tagging Sells The Big Picture
Every picture on the web can (and might) become an interactive advertisement. span .color {color:#f7df45;} .caption {font-size:11px;color:#666;margin-bottom:15px;} .caption img {padding-bottom:2px;} #wrapper {margin-left:auto;margin-right:auto;width:600px;} #wrapper .boxxy {display:inline-block;vertical-align:top;width:160px;padding:5px;} #wrapper .boxxy p{font-size:12px;font-family:arial;line-height:1.2em;text-align:center;} .cap {text-transform:uppercase;font-size:11px;} Luminate Cameron Diaz paused for a camera in Moscow, and because no ho-hum celebrity moment can go undocumented, the evidence landed on the gossip site Just Jared
Read More »Israel: IEI’s Land Of Oil And Money
Israel may be the world's next energy superpower. But is this good for the Jews?
Read More »Generating Electricity From Buried Carbon
Jamming carbon deep underground has long been a proposed solution to our emissions problems, but it's expensive and rarely used. Now we can use the Earth's heat to make that gas work for us. Geothermal power production and CO2 storage are both well-known practices in the energy world: one generates power from thermal energy that is generated and stored in the Earth, and the other is used to store CO2 from coal-fired power plants (or other dirty industrial plants) to prevent the greenhouse gas from entering the atmosphere.
Read More »Disney Reinvents The Vibrator … For Sensational Movies And Gaming
Disney Research has come up with a new technology so
Read More »Ralph Lauren’s $13 Billion Bet
David Lauren is turning his father's empire into a digital leader--and shaking up the fashion industry. Photo by Francois Dischinger D avid Lauren was racked with anxiety. It was 2 a.m
Read More »Inc. Live: Soraya Darabi, Digital Strategist for ABC and Co-Founder of Foodspotting
She is one of the co-founders of Foodspotting, one of this year's 30 Under 30 honorees.
Read More »Make Your Sales Team Soar
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Read More »LinkedIn’s Algorithm Taps Talent Graph, But Still Needs Human Touch
Imagine if your prospects for beating the 9.1% unemployment rate depended not on a meticulously crafted cover letter and résumé, but on a complicated algorithm that helped companies determine the best matches for open jobs.
Read More »A Portable Urban Farm, Made Entirely Of Milk Crates
Using one of the city's many stalled construction sites as a home, the farm of New York's Riverpark restaurant supplies the kitchen with fresh produce, without having a permanent home. Savvy urban restaurateurs from New York to California have recently discovered that growing their own produce, whether on a rooftop farm or a neighboring site, is easier than trekking to local farmer's markets or buying from local suppliers--and it provides lots of publicity. When Sisha Ortuzar and Jeffrey Zurofsky, partners at the popular 'wichcraft chain, decided to open up a new restaurant, they too sought out their own farm space.
Read More »Rags2Riches Empowers Impoverished Women To Turn Recycled Scrap Into Haute Couture
Sick of being paid tiny wages to make crafts, Reese Fernandez-Ruiz started an organization to get famous designers to give her work cachet, and started helping get local craftswomen out of poverty. Reese Fernandez-Ruiz was teaching children math, science, and reading skills in Payatas--one of the Philippines' biggest dump sites--when she noticed something: local mothers were making foot rugs out of scrap cloth that was furnished to them by a group of middlemen, who got the cloth directly from a factory and retrieved the finished products to sell
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