Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

He is the founder of Trada, a crowdsourced paid search marketplace, as well as the founder of the Crowdsortium, an organization for crowdsourcing professionals.

Now that we've sequenced human DNA, we move on to our six-legged friends, whose genes might yield important and lucrative discoveries in many fields. The Human Genome Project was a $3.8 billion undertaking that has so far yielded over $800 billion in economic output.

Think LinkedIn is just a professional network? Think again.

Mad Men-inspired branding, Hulu mulls a sale, marketing tips from an unexpected source, LinkedIn's power users, and more.

Social media influence index, Klout, allows brands to slip customized Facebook pages and offers to its most influential followers. Facebook is throwing up a red velvet rope around a new VIP page.

The time piece has been a prototype for the last decade and a half.

These days, it takes nearly a half-dozen apps to keep up with all our fragmented social networks. But a new app out today called Banjo aims to solve those disconnections by integrating all your social networks into one streamlined service. We shoot out quick updates to friends on Facebook.

Local San Francisco CEOs of Inc. 500|5000 companies sit down with Bo Burlingham, Inc.s editor-at-large to discuss Managing Risk in Pursuit of Growth

When pitching your business for funding, a common question that investors will ask is “Have you achieved market traction?” Market traction is just one factor that that will determine a VC or Angel’s interest in funding your company, but it can be very important. One simple definition of market traction, credited to Angel List co-Founder Naval Ravikant , is “quantitative evidence of market demand.” I spoke to serial entrepreneur and angel investor David Beatty about finding quantitative evidence.

What the Snuggie, the Roomba, and other innovative products can teach you about turning an unknown name and product into a consumer success. When TV commercials for the Snuggie launched in October of 2008, they were difficult to take seriously.

From forest die-offs to melting Arctic ice, there are many possibilities for how climate change will affect the planet. But some have a larger chance of happening than others. Which should we be prepared for most, and working hardest to prevent?

Seventy-six percent of iPhone users surveyed said they were likely or very likely to use Apple 's forthcoming free iCloud service, according to a survey by RBC Capital Markets . But even more remarkable is the number of iPhone users that said they were somewhat likely to drop $25 per year for Apple's iTunes Match Service: 30% indicated they were willing to pay for the privilege of organizing (and laundering) their music in Apple's cloud

Apple naysayers love to point out the growing presence of Android-powered smartphones. Apple fans counter with a reminder that no one Android phone outsells the iPhone.

David Kravets, a writer for Wired's Threat Level blog, reports on the ruling handed down by a federal judge that, simply put, allowed for the reposting of an entire article without permission. To show how asinine that is, we've reposted Wired's entire article. You should actually go to Wired and read it.

As Cannes judges shortlist their Lions, we talk with creatives about the key decisions that helped them transform their visions into award-worthy campaigns. Here, Droga5 copywriter Adam Noel and art director Jon Kubik discuss the Jay-Z Decoded campaign, which just took home the Outdoor Grand Prix at the Cannes Lions