Agencies need to look beyond storytelling and take their cues from software developers, says the chief creative officer of AKQA. Recently, I tweeted : @reiinamoto: "In order for agencies to stay relevant, they must embrace the Culture of Code.” This topic came out of a conversation I was having with a friend at another agency (a traditional one, that is). The tweet got more passionate responses than any other thoughts I’ve tweeted of late
Read More »Category Archives: Professional Development News
Feed SubscriptionBusiness Card-Encoded Wristbands, Developer Dumps BlackBerry, Easy Small-Biz Social Network Campaigns, And More…
The Fast Company reader's essential rundown of who's breaking into and shaking up your tech space--updated all day. Skanz Are Wearable Business Cards/Social Network The New York Consumer Electronic Week conference will outfit all attendees with a QR-code wristband that activities a sophisticated business card-like app called Skanz. In addition to basic info, Skanz is a mini-social network that facilitates offline interacting after the conference--in other words, no more trying to cram even more URLs and social media IDs onto increasingly tinier slivers of what was once called a business card (for more business-card ditching strategies, see our post from SXSW)
Read More »How A Candy Bar Wrapper Ignited Romanian Pride And Won McCann Two Grand Prix
McCann Romania uncovers buried national pride for ROM candy bars by wrapping them in the U.S. flag. You can’t impose patriotism
Read More »The Three New Google-Approved Apps From Random Hacks Of Kindness
This year's Random Hacks of Kindness at Google HQ brought together programmers who tackled simple apps for crisis management, waste reduction, and neighborhood sharing.
Read More »My On-Again-Off-Again Relationship With My Business Plan
I'm not a fickle person, but I admit I've treated my business plan shoddily.
Read More »Managing a Global Supply Chain
Here are tips for streamlining and maintaining an efficient international supply chain as a small business owner. If you browse the international websites of Edible Arrangements, the online fruit-bouquet company, it's hard not to notice the incredible consistency in the products.
Read More »Market Using Google Places
Pretty much everyone uses Google to find local businesses. Here's how to make sure your company stands out
Read More »DIY U: Pippa Buchanan’s Do-It-Yourself Master’s Degree
In this installment of DIY U, we dip into the world of Creative Commons-licensed open courseware and meet Pippa Buchanan, a DIY education rock star who built her education from just one blog post. She currently works for the Peer 2 Peer University , one of the most exciting and active experiments in online open education.
Read More »Training Secrets From Inside The Googleplex
Think you’ve got training challenges? Try making sure thousands of your sales agents are up-to-date with the ever-changing online ad business
Read More »06.21.2011 | Inc.com Daily
The Melt, how businesses can reduce credit card fees, Roost reinvents itself, a career makeover, and a CEO's rockstar mentality. From Flip to Grilled Cheese.
Read More »How Your Employees Can Be Your Best Salespeople
How can you get your non-sales employees to help "sell" your business? If you have salespeople, you know what they're usually motivated by: cold hard cash. And if they're not, they shouldn't be your salespeople
Read More »iFive: Google Battles Oracle, Nokia’s N9 iPhone Rival, Verizon Ditches Unlimited Data, Dropbox Password Bug, FCC Fights Cramming
1. Google's disputing a claim by Oracle that Google could owe it as much as $6 billion in compensation for infringements of Java IP
Read More »Enloop: The Turbo Tax of Business Plans
For businesses just starting out (and even for businesses that are already established), writing a business plan that bankers and investors can understand can be difficult. What is the point of a business plan
Read More »The Case For Test-Tube Steaks: Harvesting Artificial Meat Would Save Tons Of Energy
And so would trading beef for chicken. According to a new study, cultured meat production generates up to 96% fewer greenhouse gas emissions than conventional meat production, though it's still second to poultry in terms of energy efficiency. Lab-grown meat is going to be on your table someday.
Read More »Ticketmaster: Rocking The Most Hated Brand In America
Photographs by Benjamin Lowy On tour with former singer-songwriter Nathan Hubbard and his showstopper of a plan to rescue Ticketmaster's business -- and, for an encore, its dreadful reputation. The Ticketmaster Turnaround Tour rolls into New York ready to rock
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