In the quest to win the hearts and minds of the press, you’re going to have to do all the work. I’m in the middle of trying to publicize my new series of technology focused parenting books called, The Modern Parent’s Guide . I knew it was going to be difficult: Getting the press to pause its 24/7 schedule to take a look at a book can be a Herculean task.
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Get Great PR: 7 Things You Must Do
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