Okay, maybe “hijack” is too strong a word–but Visual Revenue’s “front page automation platform” gives media companies a scientific new tool to position their websites for the highest possible ad revenue. It’s not, well, news that print advertising revenue is in free fall. Newspaper advertising peaked in 2000 , and in 2010 was down more than 50% from its highest point.
See more here:
Visual Revenue Founder Dennis R. Mortensen Hijacks Your Homepage For Bigger Ad Dollars