With his two-year-old website, Exclusively.In, Sunjay Guleria is hoping that American consumers are ready for Mumbai chic fashion. Aneesh Agarwaal, Payal Singhal, Pam Mehta. To fashionistas in India, those names are the equivalent of Calvin Klein, Ralph Lauren, and Donna Karan.
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Feed Subscription6 Big Hidden Costs of Daily Deals
Daily deal programs provide a quick influx of cash--but what happens after that?
Read More »You’re Not Making Enough Mistakes
Many of today's best companies arose out of lucky mistakes. That's why fear of being wrong is the biggest mistake of all. If you have ever flown in an airplane, used electricity from a nuclear power plant, or taken an antibiotic, you have benefited from someone's brilliant mistake
Read More »You’re Not Making Enough Mistakes
Many of today's best companies arose out of lucky mistakes. That's why fear of being wrong is the biggest mistake of all. If you have ever flown in an airplane, used electricity from a nuclear power plant, or taken an antibiotic, you have benefited from someone's brilliant mistake.
Read More »Authenticity Vs. Perfection: How To Brand Like A Rock Star
Billy Joel’s schmaltzy ballad “Honesty” spoke the truth back in 1979. Yet at the time, the accepted strategy for building a brand was creating perceptions that were often far removed from reality
Read More »Amazon’s Excellent Tablet Adventure
As 2011 winds to a close and 2012 begins, we do a little bit of Fast Company drumbeating. We predict a lot of stuff around here
Read More »Caught on Camera: World’s Worst Employee?
FedEx's response to one of its employees chucking a customer's computer monitor over a six-foot fence shows how your company should respond to a PR disaster. If you haven't seen it yet, here's a 21-second video that'll make your blood boil. And no, it's not a joke
Read More »Eric Litman Of Medialets Helps Brands Go Big With Mobile Ads
Medialets chairman and CEO Eric Litman's first job was as a barker on the main street in St.
Read More »How To Charge Higher Prices And Thrive
What can technology companies learn from a 50-year-old hardware store?
Read More »The Click Clique: Apple, Microsoft, And Others Don’t Care About Your New TV Remote
Television remote controls are evolving more than they have at any time in the past 60 years--but where we're going, we may not need them. The question of how remote controls may change in our smartphone and tablet era is actually moot. Forget evolving them from a crazy array of buttons to a smart touchscreen UI...the TV remote may be about to achieve its Nirvana, and dissappear into the ether
Read More »Leadership Hall of Fame: Seth Godin, Author of "Purple Cow"
We continue our examination of the business book Purple Cow with an interview of author Seth Godin. What companies are using a purple cow strategy now, and how is Seth trying to change book publishing?
Read More »StumbleUpon’s Mobile Growth Rockets 800%; Company Unveils Major Redesign With 250 Brand Partners
StumbleUpon , the discovery engine that enables its users to "Stumble" onto personalized web content, unveiled a major redesign Monday, introducing a slew of upgrades that include a streamlined interface, recommendation improvements, and the addition of brand channels.
Read More »ShareThis, Not That: The Social Quality Index Will Measure Your Websites’ "Socialness"
As the web universe continues to expand (just like the real one-- Hubbell’s Law anyone?) Kurt Abrahamson is hyper-focused on drilling down.
Read More »How to Perfect Product Positioning
Want to be known for the lowest prices?
Read More »Digital Ads: 5 Hot Trends
Want to reach more customers? From social to search, here are the 5 big ideas you may have missed at ad:tech this week
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