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Tag Archives: always-the-same

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Compete on Value … Not on Price

Use these three steps to get customers to look beyond price to see the value your company truly offers I always compete on value. I will not compete on price. If you follow these three basic rules, you can do it too

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What to Name Your Company

Is it better to coin a new name that no one has ever heard or to use a descriptive name? It all depends on what you hope to achieve

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