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The Art–and Pain–of the Pivot

Start-up founders don't just wake up one day and decide to launch something entirely different. It's a gradual--and more grueling--process.

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Best Gifts for Your Clients

Are you trying to play Santa on an elf's cashflow? Make your client gifts stand out this holiday season, regardless of budget

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The Pen Is Mightier Than The Phone: A Case For Writing Things Out

Writing things down, with your actual hands, is just plain better at getting you to remember and execute good ideas. Here's why. There’s all kinds of advice across the web about when to use which app for each small thing that needs doing.

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The 3 Best Cheap Marketing Moves Of All Time

Is it possible to brand an entire country for less than $200,000? Or, for less than $2,000, can you brand a person so successfully that they create headlines worldwide? Here are three cases of successful, yet cheap marketing stunts

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Game Inventor Kim Vandenbroucke Talks Design Process, Board Game Renaissance

Kim Vandenbroucke, Game Inventor .boxxy {display:inline-block;width:280px;border:none;margin:6px;vertical-align:top;} Photo by Brian Kelly When it comes to goofing off, Kim Vandenbroucke is a pro. As a board game and toy inventor, she has developed products such as Cranium Party Playoff for Hasbro, Barbie Mini Kingdom for Mattel, and Scattergories Categories for Winning Moves. Trained in industrial design, the 32-year-old Chicagoan mixes the fundamentals of product design with a passion for play

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Can the Most Interesting Man in the World Help Save This Critically Endangered Wombat?

Is the northern hairy-nosed wombat (Lasiorhinus krefftii ) the most interesting endangered species in the world? Maybe it is, maybe it isn’t but it has definitely attracted the attention of the Dos Equis beer commercial spokesperson known only as “the Most Interesting Man in the World.” The television advertising icon and Dos Equis have launched an auction for a jar of what they call The Most Interesting Jam a concoction made from ingredients suggested by Facebook fans and supposedly hand-mixed by the Most Interesting Man in the World himself with all proceeds going to benefit the Wombat Foundation, an organization set up to protect the critically endangered northern hairy-nosed wombat.

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"Being Elmo" Is The Ultimate Muppet Fan Film

The other must-see Muppet movie this month is a documentary exploring how Jim Henson's puppetry inspired one man to go way beyond Kermit and create a giggling global icon named Elmo. This Thanksgiving Disney's long-awaited Muppet reboot will finally be in theaters

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5 No-Fail Ways To Elevate A Brand’s Cultural Capital

Our media landscape is evolving fast, and 2012 will certainly be the year of big changes in how we view media. Internet-based TV viewing will come of age, reaching the masses through the growing number of smart TVs and mobile streaming

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