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When Firing Is a Good Thing

Kevin Ryan has hiredand firedplenty of people in his day. Here, the Gilt CEO explains why not firing an employee can cause a bad situation to "fester." "If you have a 100 person company, someone is No

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How to Communicate to Sell

Body language and verbal cues will tell you if your prospect is ready to buy. A sale takes two people, but not just any two people. An effective sale is most often achieved between two (or more) people who have synergy between them and understand the desired outcome for, not just one, but both parties

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Celebrity Lessons in Selling

What can Justin Bieber teach you about optimizing your sales strategy? Baby, ooh: quite a lot. The television host, producer, and philanthropist is famous for sticking to her brand.

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Can Politicians be Trusted with Science?

I recently had the privilege of being asked to participate in a project called “Story Collider.” The goal is to revive the art and joy of storytelling, but in this case the story tellers are scientists and the audience is the general public. [More]

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My Favorite Tool for Keeping Up With the News

Pulse News is a must-have app for Dan Wasyluk, founder and CEO of CollegeBlender. My website aggregates blogs, gossip, and news about college life, so I have to stay abreast of stories that appeal to our audience. As soon as I got my iPad 2 a few months ago, I searched for an app that could help me organize articles on the tablet, and I came across Pulse News.

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Employee Communications Is More Than Just Talk

Do you consider employee communication a high priority? Studies show that companies with highly effective internal communication programs are more likely to provide a significant return to shareholders and are also more likely to have higher levels of employee engagement and lower employee turnover rates

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"Shakespeare In Celebrity Voices" Goes Awesomely Viral, Reveals Important Branding Lessons

Many a brand, whether personal or business, would die a happy death to have a video go viral with over 500,000 views. Even better would be to speak with the creator of a video sensation that did just that in only 12 days since it was uploaded to YouTube. Jim Meskimen is an actor, comedian and impersonator with a tight and loyal fan base.

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A Tiger Market

Last November, Peter Bainbridge, of Bainbridges, a small auction house in England, asked his audience to "welcome" a colorful 18th-century Chinese porcelain vase that had been discovered in a modest home in the English countryside.

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Avoiding Bad Body Language

Whether youre presenting to investors, customers, or employees, communications expert Bill Rosenthal says you should be sure to avoid these gestures, expressions, postures, and eye movements. Never look away from your audience. In the outside world you may multitask and look at your Blackberry while ordering a latte, but never lose eye contact with those who have come to hear you speak.

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