Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

Whether you're trying to sell whisky or get people to adopt dogs, marketing can be magical when there's a deep understanding of both an organization's culture and its strategic needs. There’s been a back and forth on Fast Company of late, regarding corporate culture versus strategy

The biggest areas of opportunity for companies hoping to set up a digital shop for Chinese consumers? Price comparison, trust, and a solid returns policy.

%excerpt% Originally posted here: Fighting Drug Counterfeiters