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In the media this week were reports (see here and here and here) that the brain-eating amoeba Naeglaria fowleri has killed three people this summer, as it does in a typical year. [More]

Brain: The Inside Story Through August 14, 2011 [More]

Tackling the topic of neuromarketing for Fast Company magazine, our author finds himself talking to the CEO of top neuromarketing firm NeuroFocus, and wonders how much can Pradeep really tell from his brain scan. I'm in a ballroom inside New York's Marriot Marquis at the 75th annual Advertising Research Foundation conference, meeting with A.K. Pradeep, founder and CEO of NeuroFocus, a Berkeley, CA-based research firm that analyzes brain waves to reveal what consumers really want.

As compared to rural dwellers, urbanites are more stressed and more likely to develop schizophrenia.

When a dieter starves themselves of calories, they starve their brain cells as well. New research finds that these hungry brain cells then release "feed me" signals, which drive hunger, slow metabolism and may cause diets to fail.

Controversy has arisen again about whether holding a cell phone next to the head for too many minutes a day threatens the brain with electromagnetic radiation. The preponderance of evidence continues to indicate there is no threat. Many people do not realize, however, that we are increasingly surrounded by technologies that emit radiation in the same radiofrequency portion of the electromagnetic spectrum: WiFi routers, Bluetooth transmitters and more .

You might think you have lightning reflexes, but the time between thinking you need to brake and your foot pushing the pedal can be life or death. What if we eliminated the (literal) middle man?

Neuroscientists have found how brainwaves can predict hit songs, but listen (below) to actual music made from neuro feedback, and you'll understand why experts think the pop charts will remain mindless for decades to come.

Three books explore these innate human traits.

Charlie Sheen's ex to enter seven-day inpatient program to "rewire" her brain to break free from addiction

Everybody knows that the passage of time is not constant.

By Katharine Sanderson of Nature magazine Babies who were exposed to certain organic pollutants in the womb are at a highly increased risk of neural tube defects leading to conditions such as spina bifida, according to researchers in China. Neural tube defects, in which the spinal cord, the brain or their coverings fail to develop completely, arise very early in pregnancy and affect more than 320,000 infants worldwide every year.

Scientific research has proven that Google and the easy access to information that it provides can be detrimental to memory. Practice these four tricks to reverse the brain drain

What happens in the brain when we experience a panic attack? --Davide Razzoli, Italy [More]

Madhurima Benekareddy