Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

What worked well for your company yesterday may not be the best today. Make sure you're getting the best results by putting various parts of your business to the test.

SocialVibe's advertising platform exchanges premium services for lengthy, opt-in ads, and their impressive engagement rates have already caught the eye of global brands and presidential candidates. SocialVibe has ambitious plans to make much of the Internet completely free, from FarmVille credits and Internet Wi-Fi, to unlimited Pandora streaming. Their method is to offer users an otherwise paid service in exchange for lengthy, interactive advertisements

Startup Malaysia brought Silicon Valley ideas to the tropical shores to encourage entrepreneurship--and hear a little local hip-hop. Jawed Karim, cofounder of YouTube, Naval Ravikant, founder of AngelList, Konstantin Guericke, cofounder of LinkedIn, and Saad Khan, a partner at CMEA investments, took a trip to Malaysia last week. And they weren’t there to splash in tropical waters

How can the U.S. ease the process of starting a business

When I started writing a blog to support my book, Talk Normal: Stop the Business Speak, Jargon and Waffle , I had an inkling that many of the words I loathed were common in the offices where I was working. But this could be an illusion: Once we’re bothered by something, we tend to notice it more.

84% of Realtors are currently using social media. Century 21 is leveraging Facebook to turn those conversations into sales

FamiliesGo! founder Eileen P. Gunn writes about the underlying web analytics that steer her business decisions. I kind of love Google Analytics

Russell Simmons--rap impresario and founder of Def Jams Records, Phat Farm and author of "Do You" has a life and career outlook that's made him one of the most successful entertainment moguls in history. His family is famous, too, with reality TV shows covering both Russell's family and his brother's family's (The Reverend Run) every move

These new tech tools can improve the flow of your business operations, help you attract new customers or develop new loyalty programs, and directly impact your monthly sales. You might notice something different about the sales receipt at Burgerville, a chain of 39 burger shops in the Portland area. Using a technology developed by SmartReceipt (www.receipt.com), the chain shows customized nutrition information about your specific order, news and trivia, and marketing information.

In January, when Netflix was riding high, I wrote that it was going to break my heart . While it offers an amazing service, its competitive advantage disappeared by its switching to online video streaming.

Main Street Hub, a start-up that wants to help you manage your reputation on social media, received $2.6 million in funding.

Have you ever wondered what your business idea would be worth if you had an opportunity to present it to the nation for a vote? Apparently, Dell, Microsoft, the American public and MasterCard believe that this small business idea is priceless. Following an eight-week long search that began on August 15th, Dell announced that Shwood Handcrafted Wooden Eyewear has been voted as the winner of the “America’s Favorite Small Business” contest sponsored by Dell, MasterCard and Microsoft.

Have you considered going after a government contract ? You might be wondering where to even start. These contracts offer the opportunity to work with the largest spender in the United States, and successful execution of a defense contract can result in a highly profitable relationship with the U.S.

Here are a few things you should know when calculating depreciation for your company's assets. Depreciation is a fairly simple concept. When a business owner buys a fixed asset, that asset loses its value over time, and so its most current value must be accounted for on the company's balance sheet

Do you want to get your customers attention?