Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

If you haven't heard the buzz around 'content marketing' yet, you will soon. Here's what you need to understand now. There’s a term gaining a lot of traction in the digital marketing space lately: "content marketing." If you haven’t yet heard of it, you will soon.

It all started with a wacky idea and a $20 Facebook ad.

Small businesses can't match the likes of Google in budget or branding. But you can steal this search-giant recruiter's best tips on snagging top talent.

What are you doing to maintain and strengthen your relationships with your key accounts? In the old days, you developed relationships with customers through shared experiences. Golf, hunting, fishing, sporting events, meals–all bonding opportunities.

Giving your employees flexible hours cuts costs, spurs growth and lifts morale. The numbers prove it

%excerpt% Read the rest here: How This Gay Social Network Went Mainstream

Bob Vila isn't just a brand, he's an entrepreneur reinventing himself in a new economic landscape.

How to spread the word when you're new to an industry, don't have a big budget, and have few people to help you do it. If you're like many start-up founders I know, you’re on a limited budget , have limited manpower, and you're working in an industry that's new to you.

The key to survivalwhether it be in the "real" world or the business worldis to know your SWOT (Strengths, Weaknesses, Opportunities, and Threats). According to the U.S. Small Business Association, roughly 50% of all businesses fail within their first year

How to resolve the classic love triangle: Entrepreneur, Product, Business. Every business starts with an entrepreneur looking to solve a problem. The entrepreneur creates a product they love, and are absolutely sure others will love it too

Sometimes your wants, needs and motivations are in conflict when you're selling your business. Setting priorities will help you focus on what's most important.

Ideas without action aren't ideas--they're regrets. In the dictionary “idea” is a noun

As a business grows, the founders job description will inevitably change. Here are seven roles a founder can transition into to ensure continued success.

Do you have what it takes to start a business? A veteran entrepreneur suggests a surprising character for start-up life

%excerpt% See the article here: Honest Tea CEO: What I Told Congress