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How Enticing Opportunities Can Drive Companies Off Course

Daniel Goetz, founder of GoodPop, an all-natural frozen treats company, tells Fast Company how entrepreneurs can benefit by occasionally wearing blinders. [twistage ff34ba962378a] Want more great ideas from top entrepreneurs?

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The Key To Austin’s Success

Susan Davenport, senior vice president of the Austin Chamber of Commerce, tells Fast Company how the city--home to the uber-popular SXSW festival--stays vibrant. [twistage a61f4ef0faa88] Want more great ideas from top entrepreneurs? Our cameras were at SXSW; check out more videos on 30SecondMBA .

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To Find New Audiences, Reach Out To The Fringes

Wanting to lure new audiences to your website or brand? John Wiseman, vice president of marketing and partnerships at Thrillist, tells Fast Company how they work with would-be competitors to find new fans.

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How Culture Can Hold Your Team Together

Leslie Bradshaw, president and cofounder of data-visualizing agency JESS3, tells Fast Company how her company's culture is the fiber that keeps her far-flung team working together successfully.

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Fostering A Culture Of Accountability

Edward Saatchi, founder of NationalField and Obama 2008 campaign staffer, tells Fast Company how a culture of accountability helped the campaign achieve its goals.

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Scvngr’s Unique Approach To Growing Its Customer Base

Seth Priebatsch, serial entrepreneur and chief ninja at Scvngr, tells Fast Company why depending on viral sharing for growth isn't all it's cracked up to be. [twistage 8bc8d2ad68a1c] Want more great strategy ideas from top entrepreneurs

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The Bezos Scholars Program at the World Science Festival

The World Science Festival is a place where one goes to see the giants of science, many of whom are household names (at least in scientifically inclined households) like E.O Wilson, Steven Pinker and James Watson, people on top of their game in their scientific fields, as well as science supporters in other walks of life, including entertainment - Alan Alda, Maggie Gullenhal and Susan Sarandon were there, among others - and journalism (see this for an example , or check out more complete coverage of the Festival at Nature Network ). With so many exciting sessions, panels and other events at the Festival, it was hard to choose which ones to attend.

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