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Use these 4 smart tricks to create and share customer testimonials. Nothing sells your product or service better than a passionate customer. Strong customer testimonials break the ice with prospects on the fence.

There is an unprecedented opportunity today to make money while doing good for the world. Here's how to find a place to break in.

When Vibram had trouble meeting demand for its popular FiveFingers running shoes, the market became flooded with counterfeit, nearly identical, shoes. Here's how it fought back.

Here's how New York City's Big Fuel created a system to help new employees find their way, and stay put. Over the past year, Big Fuel has seen its revenue more than triple, to $40 million, and its head count swell, from 70 employees to 140. But with growth comes growing pains.

If nine out of 10 entrepreneurs are starting Web-based businesses. Is that trouble? I spend a lot of time traveling and talking to aspiring entrepreneurs

%excerpt% Continue reading here: How to Be an Elegant Leader

When you have a stand-out employee, is increasing pay and benefits enough? Dear Norm, I own food-tour companies in 11 cities.

Research shows that women exaggerate the skills they need to succeed. For women entrepreneurs, that could be a problem.

Hiring a CEO?

Indigo Johnson founded Inc. 5000 Applicant of the Week Careers In Transition to help organizations get the most out of their workers. As applications for the 2012 Inc

The recession is ending. Will you be ready?

Managers may call them "best practices," but employees see them as annoying hindrances to good work and desire autonomy instead. "Best practices," as a term, should speak for itself.

When you're determined to make your start-up succeed, it's easy to be serious.

You can't stop really bad things--like Sept. 11th--from happening, but you can be prepared for them. Here are 7 ways.

Tech companies can't find enough engineers. So why not train them yourself