In a previous Fast Company article , I wrote about hitchhiking. Specifically, what I’ve learned about hitching a ride in semi-rural South Africa and how these strategies apply to marketing. I learned something by accident last month that took my thumbing skills to a whole new level
Read More »Tag Archives: companies
Feed SubscriptionThe Secret to Attaining Work-Life Balance
As our business grew, I started neglecting my family and friends--and no advice seemed to help bring balance. That is, until I read this passage. Is attaining balance really possible in an entrepreneurial environment?
Read More »How to Cash Out Sooner
I've seen founders get an early share of the upside using this strategy--without putting their companies in danger or angering their investors.
Read More »How to Cash Out Sooner
I've seen founders get an early share of the upside using this strategy--without putting their companies in danger or angering their investors. It's front-page news today: Founders are getting rich
Read More »How American Giant Hacked the Supply Chain
Here's a short video explaining how American Giant is cutting out the middlemen and leveraging the Web to deliver what its customers want.
Read More »Will Obama Plan Help Small Business?
The president is right that current rules make it very hard for growing businesses to raise money. Will Congress really cooperate to change them? Yesterday, President Obama presented the details behind one of his State of the Union initiatives: to make it easier for small businesses to raise money and to grow.
Read More »I Broke These ‘Rules.’ You Can, Too
I may be a rule-follower by nature. But when it comes to my own company, I've learned when to color outside the lines.
Read More »Who Are Your A-List Customers?
Which customers should you be rolling out the red carpet for? Follow these three steps to identify the customers and prospects worth nurturing
Read More »Can This CEO ‘Scale’?
You'll find out relatively early in the life of a new venture. Here's why.
Read More »Write a Pre-Nup for Your Partnership
Sure, everything seems rosy now. But when you and your co-founder no longer see eye-to-eye, you'll be glad you did the paperwork early on
Read More »Making a Bundle on Baby Bloomers
Rufflebutts founder Amber Schaub reinvented the bloomers from her youth, which led to a full-fledged childrens apparel company she now runs with her husband. As we process applications for the 2012 Inc.
Read More »Why Your Company Needs To Hack Itself
Computer security expert Jeremiah Grossman thinks that traditional cybersecurity doesn't have what it takes to fight off today's wired intruders; he advocates companies and governments invite hackers to find weak spots in their systems. Although the year has just started, 2012 is turning out to be an annus horribilis for cyberattacks. Shortly after the New Year, 24 million Zappos customers found out that hackers had accessed their personal information.
Read More »The Serial Entrepreneur’s Guide To Reinvention
As the owner and COO of Sugarleaf Vineyards , the years spent creating and managing every aspect of the brand and watching it become nationally recognized was exhilarating.
Read More »The Great Tech War In India
In our last India edition of The Great Tech War of 2012 , we noted how Facebook was emerging as a clear winner. Since then, things have gotten more competitive.
Read More »The Family Sabbatical
Extended breaks are wonderful things, unless the spouse and kids have other plans. A few years ago, my husband, Gary, instituted a two-month paid sabbatical for anyone who has worked at least five years at Stonyfield Farm.
Read More »