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What It Takes to Build a Truly Great Company

Inc.'s editor, Jane Berentson, explores how editor-at-large Leigh Buchanan wrote February's feature on what it takes to build one of the best-run companies in America.

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Best Place for Young Entrepreneurs?

Looking for a supportive start-up community in which to launch your venture but hoping to skip the extreme competition of the likes of Silicon Valley? If you hurry, New Orleans may be the answer.

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For Brands, Twitter’s Enhanced Profile Pages Make Every Tweet Count

HP, Best Buy, and JetBlue reveal how they use Twitter's enhanced profile pages to make every tweet sing. It’s still officially in velvet-rope mode, but Twitter’s enhanced profile pages are heavily in play for those brands among the first to sign up. So how are the early reviews?

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The Creative Capital Advantage

For the entrepreneur, creative capital can be the catalyst to compel investors to sign on earlier in the start-up process. In 2006, after designing products and brands for other companies for 12 years under ASTRO Studios (my design firm), I teamed up with some outstanding business partners and spun-off a separate, product producing, direct-to-consumer brand of premium video gaming products called ASTRO Gaming

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The Only Lasting Competitive Advantage Is Extreme Trust

As technology generates more transparency, consumers will hold businesses to higher standards, with no room for flimflammery or deceit. Being proactively trustworthy requires you to watch out for your customer’s interest even when your customer isn’t paying attention. This past Christmas season Amazon stole business from brick-and-mortar retailers with its free Price Check app for iPhone and Android.

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How the Euro Crisis Could Be Good For You

Is the economic turmoil overseas a crisis--or an opportunity? Here's a look at a few savvy American companies reaping the benefits of European market instability

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Why You Need A Leadership Coach

Your reports are not your friends. To get the truth about how you're running your company, you'll need someone with an outside perspective.

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Should Marketers Strive To Make A Difference?

"Do you do good at work, or is doing good something you do outside your job?" That, to paraphrase, was the question that sat before some fellow marketers/corporate communicators and me at a gathering some time back. The question seemed a simple one to me

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