These five things can dramatically increase your company's valuation, says venture capitalist Jason Trevisan When I was learning to drive I swerved.
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Feed SubscriptionPolarized Display Sheds Light on Octopus and Cuttlefish Vision-and Camouflage
Image courtesy of Shelby Temple Octopuses are purportedly colorblind, but they can discern one thing that we can’t: polarized light . This extra visual realm might give them a leg (er, arm) up on some of the competition. [More]
Read More »How To Pivot Faster Than Your Competition
I am sitting in a bakery minutes from my house, steps away from the train station, watching still-sleepy counter workers shuffling brioches and muffins to a rising flow of customers. I shouldn’t be here. I should be on that train now leaving the station, heading into New York City.
Read More »Apple CEO Tim Cook On Cheap iPad Knockoffs: "You Hate It"
Apple CEO Tim Cook made a rare appearance today at Goldman Sachs' technology and Internet conference. During the presentation, Cook spoke on everything from supplier working conditions to the demise of the PC industry
Read More »7 Ways to Romance Your Clients
Forget the long-stemmed roses and tickets to Broadway plays. I've found smarter ways to woo my company's best clients. I'm often struck by the similarities between professional and personal relationships.
Read More »6 Emotions That Make Customers Buy
Customers make decisions at the gut level. Here's how to use the customer's emotions to your advantage. Customers make purchasing decisions because they have carefully considered a set of good information, right
Read More »CEO Lessons From a Super Bowl Coach
Moves that every entrepreneur should steal from the Tom Coughlin playbook. Following one of the most thrilling Super Bowl games in history, the New York Giants are champions of the world
Read More »How to Get Rich on Government Work
For many women business owners, the shortest route to a a million in revenues runs through Washington. All business owners, especially women owners, know that getting to a million in revenues is a tough hurdle
Read More »Want a Discount? Just Ask.
If you want to reduce your business expenses in 2012 you must teach yourself one simple skill. Awhile back I was having lunch with a few friends. After the bill came she looked at it, called the waiter over to the table, and explained that she wanted 10 percent off of the bill
Read More »Is it Time to Pivot? How to Tell
"Pivots" come in all shapes, sizes and varieties. How to see a course correction coming.
Read More »What It Takes to Build a Truly Great Company
Inc.'s editor, Jane Berentson, explores how editor-at-large Leigh Buchanan wrote February's feature on what it takes to build one of the best-run companies in America.
Read More »Make the Sale Without Cutting Your Price
This simple, 3-step approach helps you sell against a cheaper competitor--without having to discount. This is an important column, maybe the most important ever I've published. It contains the key to keeping your company profitable and free from debilitating price wars
Read More »Entrenched Competitor? Make the Sale Anyway
Here's how to level the playing field when your competitor has the inside track.
Read More »3 Ways to Outwit Your Competition
Is it time to wage battle, leverage your business model, or just poke fun of your rival? Here's how to tell
Read More »Compete on Value … Not on Price
Use these three steps to get customers to look beyond price to see the value your company truly offers I always compete on value. I will not compete on price. If you follow these three basic rules, you can do it too
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