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Anatomy Of A Cannes Winner: Jay-Z Decoded

As Cannes judges shortlist their Lions, we talk with creatives about the key decisions that helped them transform their visions into award-worthy campaigns. Here, Droga5 copywriter Adam Noel and art director Jon Kubik discuss the Jay-Z Decoded campaign, which just took home the Outdoor Grand Prix at the Cannes Lions

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Apple iCloud Service Designed to Align Online Content Across Devices

Apple's iTunes software has been heralded for the past decade as an example of an application that almost exemplifies what cloud computing is all about. With Monday's launch of iCloud services , Apple takes its digital music offering the rest of the way by allowing iPod, iPhone, iPad, Mac and PC users to store their tunes (and a lot of other content, for that matter) on the company's servers and access it via the Web. For those who want this option, iTunes will now be available online rather than as desktop software

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Should Facebook Pay You? Or: How To Monetize Friends And Charge People

A new social network, MyCube, thinks that we devalue our information when we give it away for free. Founded by Swedish entrepreneur Johan Staël von Holstein, MyCube offers users the chance to monetize their data, through advertising or a system of "nanopayments." Johan Staël von Holstein doesn't seem to like Mark Zuckerberg. "I have 5,000 friends on Facebook," says the Swedish-born entrepreneur , who lives in Singapore, but was about to board a flight from Barcelona to Germany, and then to Dubai, when we spoke by phone

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Being John Malkovich: Personal Control of Individual Brain Cells

In philosophy of mind, a “cerebroscope” is a fictitious device, a brain-computer interface in today’s language, which reads out the content of somebody’s brain. An autocerebroscope is a device applied to one’s own brain.

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Netflix May Offer Original Programming: Change of Heart for CEO Reed Hastings?

In what would position Netflix as an even bigger threat to the major cable players, the company might soon offer original programming, according to Deadline Hollywood . The streaming TV and movie powerhouse has reportedly outbid networks from HBO to AMC for the rights to the David Fincher and Kevin Spacey series House of Cards. Nellie Andreeva calls it "probably the biggest gamble" in the company's history, and reports that while negotiations are still ongoing, Netflix has offered to commit to two seasons of the drama series in a deal that could be worth more than $100 million.

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