Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

B2Bs may never enjoy millions of Facebook fans and Twitter followers, but the more they do to build brands rooted in consumer value and social responsibility, the better positioned they will be. Businesses that sell only to other businesses (B2Bs) have ventured past the cozy confines of LinkedIn and other professional networks to foster deeper connections with the companies that comprise their customer base.

It's not all Super PACs and mudslinging. In fact, every business executive can learn valuable lessons from inside the Beltway and on the campaign trail. Just because every American seems to be fed up with politics and politicians doesn't mean every business executive can't learn valuable lessons from the Beltway.

The economic climate abroad has potentially severe ramifications to U.S. business travel as owners lose interest in European business opportunities

Cause marketing seems so simple... until it's not.

Google's new Public Alerts are a continuation of the role Google took in the aftermath of the Japanese earthquake and tsunami in 2011. However, instead of simply providing ad-hoc portals to collated and relevant data post-disaster, Google's Crisis Response Team, a new release says , will work to "surface emergency information through the online tools you use every day, when that information is relevant and useful." Meaning if there's a hurricane headed your way, Google will make sure you know it somehow. But how much of this is about altruism?

Michelle Obama’s first day on Twitter was the tweet heard 'round the world, with more than 60,000 followers signing up to follow her the morning she launched.

Gary Hirshberg talks to his wife, Inc. columnist Meg Cadoux Hirshberg, about his recent decision to step down as CEO of Stonyfield Yogurt. My husband, Gary Hirshberg, announced last week that he was stepping down as CE-Yo of Stonyfield Yogurt, after 28 years on the job.

With the economic downturn, can companies still become great? We continue our examination of the business book Good to Great with an interview of author Jim Collins. What was the impetus for you to write Good to Great

European leaders are meeting today on yet another Grand Plan to bail out the Euro. Why you, and your business, better hope they succeed. The drama is building over European leaders’ continued inability to solve the debt crisis that threatens to explode the euro zone.

Your office says a lot about your leadership style.

The Lord's Resistance Army has been waging a brutal war in Uganda for more than 20 years, with hardly a mention in the media. A new piece of software--based on Salesforce--is now tracking the atrocities.

It seems there is a never ending cycle of war and famine throughout the Horn of Africa. As a child in the `80's, I first heard about this issue while listening to "We Are The World". Like millions of other people, I wanted to help

Tatsuhiko Kodama began his 27 July testimony to Japan's parliament with what he knew. In a firm, clear voice, he said that the Radioisotope Center of the University of Tokyo, which he heads, had detected elevated radiation levels in the days following the meltdown of three reactors at the Fukushima Daiichi nuclear power station

For most Americans, as the nation's thoughts turn to the 10th anniversary of the 9/11 terrorist attacks, memories of that day readily come flooding back. People can remember with great clarity what they were doing or to whom they were speaking when they learned of the crisis--whether via a sister's phone call or a first-hand glimpse of the World Trade Center on fire. [More]

Some go to school to become journalists. Others hit the road with a notebook, camera and insatiable curiosity, while others have a shocking moment of awareness of the complexity of the human condition and want to document it.