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Feed SubscriptionHow to Win Repeat Business
Keep your customers coming back! Tips from Birchbox founders Katia Beauchamp and Hayley Barna on inspiring customer loyalty. View the video on Inc.com at: http://www.inc.com/video/201111/ask-gerber-win-repeat-business.html
Read More »How to Hook a Life-time Customer
Put yourself in the mind of the customer: give them what they want and don't make them pay for it...right away.
Read More »Brain Science and How You Sell
Neuroscience is proving what sales pros have long suspected: Customers decide with their emotions, not their brains. Neuroscience is the study of the nervous system. It's a big deal in the academic world—and it could end up being a big deal in the business world, too
Read More »OkCupid Navigates New Owner
OkCupid sold to Match.com for $50 million in early 2011.
Read More »Stop Losing Client Negotiations
These 15 easy rules will help you ensure that negotiations work to your advantage, and also benefit your customers. Even after you've closed a deal , there's often an all-important last step: negotiating the final terms. With a simple purchase, it's a formality, but when it comes to something complex, like a real-life solution to a complex problem, the negotiating can sometimes be the longest step in the sales cycle.
Read More »How Army General McChrystal Communicates in Crisis
Battle-hardened advice on how to unite your team towards a common end. Advertisement: Win New Customers
Read More »How to Perfect Product Positioning
Want to be known for the lowest prices?
Read More »9 Buzzwords Your Start-up Should Never Use
You might think a little B-school blather will impress investors and customers.
Read More »Acquiring a Business
Navigating the road of buying another business can be a tricky one. Here are some things to look for along the way.
Read More »Google+ Brand Pages: Should You Launch One?
Google+ is nowhere near as big as Facebook and Twitter... yet
Read More »Scott Harrison, founder and CEO of charity:water
charity:water founder and CEO Scott Harrison tells the story of how he went from being a nightclub promoter to building one of the fastest growing charities ever.
Read More »McRib’s Magic Marketing Sauce
McDonald's brought back the McRib this week, but once again just for a limited time. Cruel and unusual?
Read More »Gary Vaynerchuk: Put a Ring on It
Stop rushing it with customers over social media; play the long-game, and earn life-long customers and fans, says the founder of WineLibrary.com.
Read More »Make Your Point and Have it Stick
Do you want to get your customers attention?
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