Looking to build strong relationships with your clients? Master their personal styles.
Read More »Tag Archives: customers
Feed SubscriptionHow to Excel at Anything
Hit a performance wall? Here are four ways to break through it.
Read More »4 Rules for Better Marketing
Great companies use this approach to cut their cost per acquired customer in half and generate a positive return. Can it work for you too? A financial services client of ours is spending several million dollars per year on marketing to their customers.
Read More »Rock Star CEO? Not So Much
Says who? Steve Cody shatters the illusions of countless CEOs by sharing some of the harsh realities of media relations.
Read More »7 Must-Have Qualities to Look for in Employees
The smaller your business, the more crucial it is to get every new hire right.
Read More »How to Tell a Mentor He’s Wrong
He's got the experience and the know-how, but his advice is off the mark. How to handle a mentor you don't agree with.
Read More »Chobani Yogurt Tickles The Tastes Of Pinterest Addicts, And So Can Your Brand
There's a new social media platform every minute, it seems, and the darling of the moment is Pinterest. Here are some expert tips from Chobani Yogurt's social media team on how to get beyond flavor of the week
Read More »What Drives Customer Loyalty Now?
It's time to put away the golf clubs and pull out Google Reader: Sales are no longer just about personal relationships. If you think customer loyalty is driven by personal relationships or because of your hard work, then not only are you wrong--but you're putting your revenue at risk.
Read More »Attitude is a Choice. Choose Optimism
Optimists outperform pessimists on the job by as much as 50 percent. Which do you choose to be? When you wake up every day you have two choices
Read More »12 Easy Ways to Increase Sales
Make these easy tweaks to your sales process to create a huge increase in sales revenue. Want to sell more? Here are 12 simple actions that you can take today that will increase both revenue and profit.
Read More »Why You Can’t Count on Economic Recovery
Yes, the employment numbers have been very upbeat. But they mask some major problems.
Read More »Don’t Like All Your Employees?
That might be a good thing. Here's why.
Read More »Brainiacs for Your Business
Our company is stocked with scientists, but we still can't solve every technical challenge ourselves. Enter the scientific advisory board
Read More »Happy New Year! Your Revenues Are $0
Each year provides a clean slate and a chance to grab market share from competitors. Here are three tasks to get you started.
Read More »Will That Prospect Buy From You?
Once trust is established, a potential customer is far more likely to buy. There few piece of information more valuable in selling than knowing whether or not a particular prospect is likely to buy from you.
Read More »