A dead or dying value model can take your company down with it. Here's how one company came back from the brink
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Feed SubscriptionYour Value Model is Dead. Now What?
A dead or dying value model can take your company down with it. Here's how one company came back from the brink. We recently wrote about the " value model ," a framework for defining how four key elements of your business–employees, capabilities, customers and financial performance–interrelate in a way that creates or destroys business value.
Read More »Build a Fast-Growing Company on a Bootstrap Budget
Inc. 500 honoree Slingshot SEO experienced 3,597 percent growth in just three years. Here one of the founders explains how they did it with only $10,000 and a dream
Read More »6 Marketing New Year’s Resolutions for 2012
The new year means new opportunities to grow your business bigger, better and faster. Get started with these six resolutions. It’s that time of year , when we all step back and ponder on what was great about the year and what we coulda, woulda and shoulda done better.
Read More »Beware of Sales Superstars
Some sales stars are master manipulators who can rack up big numbers--but at the cost of long-term growth. I recently read a blog post giving the following characteristics of “quota-crushing sales pros”: “They have no time for anything that is not their deal.” “Charming one minute, in-your-face the next, pros will use all emotional tools to win.” “They save the charm for the prospects and clients and the venom for your company.” “They’re never satisfied … ever.” This list was presented as if these were desirable characteristics, justified by the fact that such individuals could consistently “crush” their quotas, presumably making them more productive than their peers. Unfortunately, the presence of this kind of person on your sales team is generally a huge mistake
Read More »How Do You Define Customer Value?
Business owners sound off about determining customer value.
Read More »Photo Issue 2011: Rabbit Ears, The Better To Hear You With
In person-to-person conversations, we listen and influence others based on our five senses . Online companies should similarly listen to their customers with the five digital senses.
Read More »5 Steps to Creating More Customer Value
By focusing efforts on your best customers, you can increase customer value and grow your business.
Read More »4 Steps for Calculating Customer Value
Understanding customer value is by far the most important factor when looking for ways to grow your business. We’re finance guys at heart , but we’ve learned that metrics such as operating profits, EBITDA, and revenue growth can only approximate the real performance driver of your business: customer value
Read More »Think of Your Customers as Employees
The Wired magazine founder offers a brain tickler for entrepreneurs by suggesting they involve customers more intimately in their businesses.
Read More »How to Get an MIT Education for Peanuts
It takes time to learn all the skills needed to be a successful founder, but there are low-cost shortcuts available, including MIT's new online certificate program.
Read More »Stop Your Business From Ruining Your Health
Short temper, weight gain, and high stress: Your business is doing this to you. Make these simple fixes to boost your mental and physical well-being.
Read More »Caught on Camera: World’s Worst Employee?
FedEx's response to one of its employees chucking a customer's computer monitor over a six-foot fence shows how your company should respond to a PR disaster. If you haven't seen it yet, here's a 21-second video that'll make your blood boil. And no, it's not a joke
Read More »Taking the First Steps Toward Leadership
As a founding entrepreneur, you'll always be a leader in your company, no matter what your official title is. So how do you respond? When do I need to start being a leader?
Read More »Giving Up the Corner Office
Why, oh why?
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