Here's how to become an entrepreneur-in-residence -- even if that isn't your official title. At some time in your career you’re likely to be an entrepreneur trapped inside a large corporation. Unless you’ve sold your last company and have a fat bank account, the reasons for this are probably financial--you’ve got kids to support and a mortgage to pay.
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Here's how to become an entrepreneur-in-residence -- even if that isn't your official title. At some time in your career you’re likely to be an entrepreneur trapped inside a large corporation. Unless you’ve sold your last company and have a fat bank account, the reasons for this are probably financial--you’ve got kids to support and a mortgage to pay
Read More »Why B2B Companies Need To Up Their Communications Game
B2Bs may never enjoy millions of Facebook fans and Twitter followers, but the more they do to build brands rooted in consumer value and social responsibility, the better positioned they will be. Businesses that sell only to other businesses (B2Bs) have ventured past the cozy confines of LinkedIn and other professional networks to foster deeper connections with the companies that comprise their customer base.
Read More »Marvel Announces Big Digital Comics Push, But Will It Fly?
Marvel Entertainment announced its big digital comics push , dubbed "ReEvolution,"
Read More »Advertising Overload: Are You Guilty?
New research on just how many marketing messages it takes to completely turn off a customer. Mae West said that too much of a good thing can be wonderful. Obviously Ms.
Read More »SessionM Turns On Game Tech To Keep You From Turning Off Mobile Ads
He was the cofounder of Quattro wireless and helped launch Apple's iAd. Now Lars Albright, CEO of SessionM, has a new trick to stop you from ignoring ads in mobile devices: You'll be playing along.
Read More »The Unlikely Multimedia Path Of Guardian Interactive Guru Gabriel Dance
The computer scientist by trade put multimedia skills to use in journalism and helped usher The New York Times, News Corp., and now The Guardian into the digital era. As an undergraduate at Colorado State, Gabriel Dance majored in computer science.
Read More »Edmodo, A "Facebook For Schools," Chalks Up API To Become Classroom Platform
Digital adoption in schools has been slow because of the overhead involved. That changes today.
Read More »Bum Rushing QR Code Competitors: Scan
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Read More »Become a Social Media Rock Star
We are all digital marketers now.
Read More »What To Do And See At SXSW, For The Gamer To The Style Buff
h5.boxxytitle {font-family:impact;font-size:24px;text-transform:uppercase;font-weight:normal;} .gradient {display:block;background-color: #d8d8d8; height: 6px; width: auto; } .color {color:#00b3e6;font-weight:bold;} Don't know how to wade through the hundreds of music, film, and interactive events at the hipster's smorgasbord in Austin? Don't worry, we did it for you
Read More »Skunkworks, Reorganization, And Other Tactics To Excel In The Digital Age
Outside of the technology sector, most of the large companies that I encounter are startlingly similar. They're massively successful, indisputably recognized as world-class leaders by consumers and the business community. Their executives are all quite smart and good at what they do
Read More »7 Retail Trends That Can Boost Your Business
The U.S.
Read More »London Calling: New Home for Start-ups?
Welcome to the "Silicon Roundabout," which is luring young companies with government funding, Google-sponsored office space, and a new start-up competition. The start-up scene in London may not be as well known as the hotbeds of entrepreneurship in Silicon Valley or New York City, but it is striving to offer entrepreneurs looking to launch companies a buzzing business environment.
Read More »Fast Talk: How A Brooklyn Clothing Label Fights "Fast Fashion"
Meet David Gensler, whose Brooklyn clothing company Serum Versus Venom advocates a return to craft. Read on to learn about the value of a well-made belt, what would've happened if Picasso had tweeted, and how Jay-Z could be the next Oprah
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