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Marketing the Hot Dog

The advent of Connecticut creating an official Hot Dog Trail to encourage tubular-meat tourism begs the question: Does the all-American meal need a boost?

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Optical circuit enables new approach to quantum technologies

Professor Jeremy O'Brien, Director of the University of Bristol's Centre for Quantum Photonics, and his Japanese colleagues have demonstrated a quantum logic gate acting on four particles of light -- photons. The researchers believe their device could provide important routes to new quantum technologies, including secure communication, precision measurement, and ultimately a quantum computer -- a powerful type of computer that uses quantum bits (qubits) rather than the conventional bits used in today's computers.

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How DuPont, Old Spice, And The Gap Play Supporting Roles In Mike Mills’ Indie Films

The auteur behind "Thumbsucker" and the newly released "Beginners" has perfected the art of making capitalism look beautiful, earning money off of corporate commercial work to support uncompromisingly artistic independent films. Let's call 'em "dependies." “I don’t actually believe in advertising,” says Mike Mills, a guy who makes his living directing TV commercials. “I don’t really believe that when I make a Nike ad that people go buy more of that shoe, you know?” But by the time his spots air, the ambivalence has magically transformed into authenticity.

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Anatomy Of A Cannes Contender: Volkswagen The Force

As Cannes judges shortlist their Lions, we talk with creatives about the key decisions that helped them transform their visions into award-worthy campaigns. Here's how Deutsch L.A. EVP/Group Creative Director Michael Kadin used a Super Bowl spot for Volkswagen to create a great disturbance in The Force.

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MSU China Paleontology Expedition–Beautiful window serves as escape hatch for baby dinosaur

Editor's Note: MSU China Paleontology Expedition is a project led by Frankie D. Jackson and David J. Varricchio, professors in the Department of Earth Sciences, Dinosaur Paleontology at Montana State University and Jin Xingsheng, paleontologist and Vice Director of the Zhejiang Natural History Museum in Hangzhou, China.

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MSU China Paleontology Expedition–New season starts with division of egg duties, petrified trees, soybean Popsicles

Editor's Note: MSU China Paleontology Expedition is a project led by Frankie D. Jackson and David J. Varricchio, professors in the Department of Earth Sciences, Dinosaur Paleontology at Montana State University and Jin Xingsheng, paleontologist and Vice Director of the Zhejiang Natural History Museum in Hangzhou, China

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New Expedition – MSU student research with dinosaur eggs in China

MSU China Paleontology Expedition is a project led by Frankie D. Jackson and David J. Varricchio who are professors in the Department of Earth Sciences, Dinosaur Paleontology at Montana State University and Jin Xengsheng who is a paleontologist and Vice Director of the

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In Iceland, The Crowd Takes A Shot At "We The People"

The same country that helped give Bjork her voice hands over its guiding document to everyday citizens. But at its heart, the experiment in social media confuses democracy with transparency, a leading expert in participatory government tells Fast Company

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Google’s Biggest Clean Energy Investment Ever Is Going To Put Solar On Your Rooftop

Google has poured hundreds of millions of bucks into clean power over the last few months. But their newest announcement isn't about utilities, it's about getting solar panels on as many houses as possible. Over the past few months, Google has become something of a clean energy superhero, making several investments, including a $168 million investment in California's Ivanpah solar farm and a $100 million investment in the world's biggest wind farm .

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The Uptight Citizens’ Brigade

Can TV's Ashton Kutcher, Improv Everywhere's Charlie Todd, tech giant Intel, and random people on the street find the gooey center of viral hilarity? At the very least, we'll laugh and learn while their IdeaJam project publicly fails

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