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The social media analytics company Bluefin Labs figures out what people are saying about TV on social media--now they'll try to figure out why they're saying it. Pretend, for a moment, that popularity can be quantified.

Google's new Public Alerts are a continuation of the role Google took in the aftermath of the Japanese earthquake and tsunami in 2011. However, instead of simply providing ad-hoc portals to collated and relevant data post-disaster, Google's Crisis Response Team, a new release says , will work to "surface emergency information through the online tools you use every day, when that information is relevant and useful." Meaning if there's a hurricane headed your way, Google will make sure you know it somehow. But how much of this is about altruism?

Gingrich in New Hampshire.

Starting today, the app from 1000memories lets users conveniently start digitizing the world's 4 trillion paper snapshots and slapping them on Facebook.

Your notes to yourself are a precious thing. These tools let you write quick and find ideas later, wherever you are.

Motivation is a hot topic year-round, but particularly in January, the month of fresh starts, checklists, and lofty goals. It's the time of year we try to figure out how to prod our employees to excel, to hit and surpass ambitious targets.

The Pirate Bay loves to be controversial --how could it not be, with its very existence an affront to much of the political mechanisms of American government?

Breaking news from your editors at Fast Company, with updates all day.

Math breakthroughs don't often capture the headlines--but MIT researchers have just made one that could lead to all sorts of amazing technological breakthroughs that in just a few years will touch every hour of your life. Last week at the Association for Computing Machinery's Symposium on Discrete Algorithms (SODA) a new way of calculating Fast Fourier Transforms was presented by a group of MIT researchers

Today Apple has an earnings call for its first quarter results for the fiscal year. They'll cover the all-important holiday season sales window, and could be seen as the first real moment when new CEO Tim Cook expresses his leadership of the company that was Steve Jobs's baby until recently.

In our last India edition of The Great Tech War of 2012 , we noted how Facebook was emerging as a clear winner. Since then, things have gotten more competitive.

When you are able to put on the striped black-and-white referee shirt and mediate conflict, you've taken a large step toward becoming a more valuable leader.

Advertising is always big business at the Super Bowl. Now companies like GM are working with Facebook, Twitter, iPhones, and Androids to make it even bigger. On February 5, hundreds of thousands of fans will pack Indianapolis and more than 100 million eyeballs will be glued to Super Bowl XLVI

In a booming app economy come apps made for helping you develop and test apps, just as apps get more important. Read on for hot app-on-app action! A firm called SOASTA, which dubs itself the "leader in cloud-based performance and functional testing" has some news today about a release of its CloudTest Platform--something that "for the first time" allows "functional test automation for continuous multi-touch, gesture-based mobile applications." Multitouch, gestures, apps, and the cloud all in one thing--it's a tech writer's heaven. Within the news, though, are a couple of important trends, connected to the development of smartphone and tablet technology

Michelle Obama’s first day on Twitter was the tweet heard 'round the world, with more than 60,000 followers signing up to follow her the morning she launched.