First, though, the British government is going to put a normal sized balloon in the sky to see if spraying water to refract the sun's light can really prevent climate change. Maybe we'll need a Plan B
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Feed SubscriptionA Switch From Coal To Natural Gas Won’t Help The Climate: Study
Natural gas might burn much cleaner than coal, but getting it has its problems: leaky pipes. And those leaks spray gasses that are worse for the climate than carbon. Natural gas is a hot energy commodity right now, with new drilling techniques, low prices, a big domestic supply in the U.S., and the support of people like T
Read More »The Zipcar Case: Zipping From Very Good To Magnetic
What makes a product magnetic--irresistible to customers of many stripes, and preferred over its closest competitor by 5:1, 7:1 or 10:1?
Read More »Former Yahoo Exec: Yahoo Never Found Its Identity With Carol Bartz
It outsourced its search business to Microsoft; it sold off popular properties like Delicious; and it made plays for original content, mobile, and social.
Read More »Eric Ries Is A Lean Startup Machine
There's a whole industry devoted to promulgating the myth that all an entrepreneur needs is perseverance, creative genius, and hard work. Ries learned the hard way this isn't true
Read More »The Health Care Conundrum: Cut Costs Or Create Jobs?
Governors are in a conundrum. How can their states toe the line on spending for vital health care services without killing the health care job creation engine? President Obama will address the nation tonight on the vital topic of how to create more jobs in America. I can’t help thinking that politicians on both sides of the aisle face a stark choice when it comes to jobs versus rising health care costs. Health care has been a reliable job creator during the recession
Read More »SolarStrong: Military Installations Help SolarCity Double Panel Use In The U.S.
The solar leasing company has inked a deal to put solar panels on the housing in military bases in 33 states. SolarCity has had a big year, first with news that Google is creating a $280 million fund to finance its residential solar projects, and now with the announcement that it will double the amount of residential solar photovoltaic installations in the U.S. As part of Project SolarStrong , SolarCity will team up with the biggest military housing-privatization developers--the housing companies that manage homes on military bases--in the U.S.
Read More »An Empty Town Built To Test New Technology
"The Center" will be a city for 350,000, but none will live there. Instead, it will be used to see how the innovations that will power cities of the future will run in the real world.
Read More »The Gates Foundation Uses Genetic Modification For Good
The Gates Foundation is bringing stronger, hardier versions of staple crops to the developing world. Do the good motives outweigh the issues with GM food
Read More »Volunteering Will Save Your Career (Or Put You In A New One)
LinkedIn's new "Volunteer Experience and Causes" feature, launching today, encourages users to tout their selfless deeds to land better jobs.
Read More »Trash To Cash: Mining Landfills For Energy And Profit
A Belgian company is working on removing the raw materials from dumps, making both energy and building materials out of them, and then redeveloping the land. About 50 miles east of Brussels, next to an old coal mine, lies a festering stinkhole that few people ever visit, and most people would rather forget about. Dating from the 1960s, the Remo Milieubeheer landfill at Houthalen-Hechteren is a typical dump full of industrial waste and household garbage--16.5 million tons of it in all
Read More »Making Agriculture Preserve Land, Not Destroy It
Combining principles of conservation with the needs of agriculture might be the only way to keep growing enough food to feed an exploding global population.
Read More »A Quick Way To Get Arsenic Out Of Water: Plastic
Usually, we're trying to keep plastic out of water sources, but it turns out that a little bit of plastic can go a long way in making contaminated water safer to drink. Most of the time, we want to make sure plastic stays out of water. It never biodegrades and is destroying our oceans and marine wildlife
Read More »Entrepreneur-Sourced Ideas For Reducing Barriers To Business Creation
Back in the 1910s, my Grandpa Jack was working in a shoe store, but he had bigger aspirations. So, he put a few machines in the back of the store and made socks and stockings on the side. As business picked up, he started building his own textiles factories, one of which I worked at during college.
Read More »The Made For Good Model Of Successful Cause Marketing
Cause marketing has been proven to boost sales, engagement, and customer loyalty, but are the new models of embedded generosity a passing fad or the new fundamental?
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