Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

Now that we've sequenced human DNA, we move on to our six-legged friends, whose genes might yield important and lucrative discoveries in many fields. The Human Genome Project was a $3.8 billion undertaking that has so far yielded over $800 billion in economic output.

The time piece has been a prototype for the last decade and a half.

Seventy-six percent of iPhone users surveyed said they were likely or very likely to use Apple 's forthcoming free iCloud service, according to a survey by RBC Capital Markets . But even more remarkable is the number of iPhone users that said they were somewhat likely to drop $25 per year for Apple's iTunes Match Service: 30% indicated they were willing to pay for the privilege of organizing (and laundering) their music in Apple's cloud

As Cannes judges shortlist their Lions, we talk with creatives about the key decisions that helped them transform their visions into award-worthy campaigns. Here, Droga5 copywriter Adam Noel and art director Jon Kubik discuss the Jay-Z Decoded campaign, which just took home the Outdoor Grand Prix at the Cannes Lions

Agencies need to look beyond storytelling and take their cues from software developers, says the chief creative officer of AKQA. Recently, I tweeted : @reiinamoto: "In order for agencies to stay relevant, they must embrace the Culture of Code.” This topic came out of a conversation I was having with a friend at another agency (a traditional one, that is). The tweet got more passionate responses than any other thoughts I’ve tweeted of late

Think you’ve got training challenges? Try making sure thousands of your sales agents are up-to-date with the ever-changing online ad business

And so would trading beef for chicken. According to a new study, cultured meat production generates up to 96% fewer greenhouse gas emissions than conventional meat production, though it's still second to poultry in terms of energy efficiency. Lab-grown meat is going to be on your table someday.

Discovery Communications' newest web venture , Curiosity.com , launched today. If you've got a question, tap it into Curiosity's search box. If one of Discovery's numerous properties has answered it in the past, you'll get those results

The pen and paper are losing their dominance in boardrooms across North America. Instead, workers are meeting with iPads in tow. While the laptop is often considered to be an intrusive device on the table, since the mere opening of the screen partially blocks its owner, Apple's slick tablet is a much more welcome face

Digital security firm Symantech has discovered a new type of viral exploit that tries to crack open a user's Bitcoin wallet and steal its contents--the virtual answer to the old-fashioned bank heist. But what's a Bitcoin, and why would anyone want one when there are gold bricks and paper dollars still ripe for a swindle?

People love to prognosticate about how the world will power itself in the future. But only one person can be right. Here's some of the possible ways the next 50 years might turn out.

South Korea is already light years ahead of the U.S.

Tween social network Everloop has developed a range of parent-friendly features that could become the groundwork for Zuckerberg's inevitable foray into young social networking.

The Fast Company reader's essential rundown of who's breaking into and shaking up your tech space--updated all day. Celebs Crowdsource With Talenthouse Legendary comic creator Stan Lee is looking for a new superhero; rapper the Game is scouting for a new verse--and anyone with an idea and an Internet connection could have the next big thing. Talenthouse has developed quite a cast of celebrity users scouring user-generated ideas to help break their creative blocks and create new stars in the process

Now New Yorkers can see exactly how much solar power each roof could generate. Will that info spur solar installations like it has in other cities? It's hard to accurately predict how much power we can generate from the sun.