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Serial entrepreneur and The Future Well co-founder Jay Parkinson is teaching everyone that a good idea doesn't cost much to grow. Jay Parkinson is on a mission to simplify healthcare.

Aaron Levie, No. 59 on our list of the Most Creative People in Business, has a simple vision : Users should be able to share and access their content from anywhere, on any device. But as simple as that notion sounds, the execution is far from effortless for Levie, the co-founder and CEO of cloud-storage startup Box (formerly Box.net)

It's an old technology for storing energy that's finally getting an update, and it's appearing everywhere from power plants to Formula One race cars, and will soon be hiding in your wheels, helping save you fuel. It's a not a new battery or super-hot liquid salt .

High-tech materials and farming may seem like an unlikely mix, but new research suggests diamond-edged plows could have serious environmental payoffs. German researchers have considered the ancient science and art of plowing, and have come up with a novel solution to reduce its environmental impact: Coating the metal blades of a plowshare with diamond-like carbon.

Instead of cashing in on what could be a $1.2 trillion industry, our patchwork collection of local, city, and state governments fight over who should pay to update our infrastructure. This needs to stop. The hottest wave in technology today is not about the individual consumer, but the “smart city.”

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File this under "why I still love Magic Johnson." Legendary NBA star for the Lakers and—what's more germaine to this posting—Michigan State alum, Earvin "Magic" Johnson has announced he has joined a tech start-up VC group, Detroit Venture Partners, and will be infusing millions of his own personal dollars into Detroit-based tech start-ups. Detroit Venture Partners (which was co-founded by Josh Linkner, another Inc.com columnist ) primarily incubates and funds early-stage companies working on mobile apps, cloud computing, and social networking

When most entrepreneurs think of growing the revenues of their businesses, they think of ways to increase sales. That's not the case with Rick Haig of Haig Service Corp

Etsy's CTO, Chad Dickerson, is taking the lead role at the online handmade and vintage marketplace from its 30-year-old founder.

In the new book The Innovator's DNA, authors Jeff Dyer, Hal Gregersen, and Clayton Christensen discuss the three things that set companies steeped innovation apart from the thousands of other companies doing business. Drawing on a sample of companies that lead both lists, we dove deeply into the practices of some of the world's most innovative companies

When Dolores Labs changed its name to CrowdFlower, it left behind a sprawling loft of an office, a hip logo, and a culture of innovation. A VC firm seized the opportunity. When Dan Scholnick of Trinity Ventures was considering investing in San Francisco-based crowdsourcing start-up Dolores Labs, he laid one significant stipulation on the company's CEO, Lukas Biewald

Your employees may never say no to a bonus, but that doesn't mean it's the ideal way to credit their work. Examples from Foursquare and other innovative companies show how to make your rewards as creative as the ideas they're rewarding. Projet Cr

This Massachusetts company connects brands to the influential and elusive busy mom. During an eight-year stint as a lawyer at Harvard Law School, Stacy DeBroff realized that there were many women around her struggling to maintain balance between work and family life.

New media consultant Alex Torpey utilized social media to win the Mayoral Race in his New Jersey town. When Barack Obama was running for office in his memorable 2008 campaign, one of the many ways he captivated America was through social networking. He recognized that an online movement could influence offline behavior in politics

What made the difference? Inc.com asks savvy entrepreneurs to reveal the one thing their business couldn't have lived without--and how much it cost. She was tired of New York City.