Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

Cause marketing has been proven to boost sales, engagement, and customer loyalty, but are the new models of embedded generosity a passing fad or the new fundamental?

Long hailed as the genius behind the best naturopathic facials in New York, with a client roster that includes Julianne Moore, Rachel Weiss, and numerous beauty editors around town, Joanna Vargas is the secret weapon of VIPs, celebrities, and professionals in New York City. Style.com calls her “the queen of the naturopathic facial” while Vogue, Allure, and endless magazines and blogs have praised the nearly magical touch she brings to the craft.What a thrill it was, then, when I got a call to help the skin care diva rebrand her already successful salon. Jump forward 18 months, and we were then in the next phase of growing the brand: developing a world-class luxury brand for her own skincare line.

Can you predict change? Michael Raynor, author of The Innovator's Manifesto, explains his theory for identifying disruption early, and dramatically changing your industry. What if we could predict which businesses would survive, and which would crumble

Citelighter makes web research tools. CollegeHumor makes fun of everything.

They're wide-eyed students interested in entrepreneurship, but they're eschewing incubators and sidestepping venture funding. What gives? Elizabeth Weber has been paving her own path to entrepreneurship for years

The Oregon city is the first to use IBM's app to help cities figure out how policy can affect the lives of their citizens. But can any algorithm quantify the whole experience of city living?

In the future, students will use social networks for more than planning keggers. If Groupon's backers have anything to say about it

To scale up a knowledge-based business, it's necessary to take yourself out of the equation. Here's one solution for how to grow your business. One of the most common questions I get from business owners comes from people who sell their expertise for a living

Prodcast. That's the name of the tool Microsoft would love to get under the noses of as many tech-buying consumers as it possibly could.

Adam Segal, one of the Council on Foreign Relations' top experts on China and technology, talks to Fast Company about what's special about Chinese cybercriminals, Chinese fears of NSA backdoors, and bored East Asian teenagers. Cyberwarfare in 2011 is an odd beast

Hypochondriacs rejoice! The software uses medical history, records, and experience to discover whether you're at risk for as many as 100 diseases.

A project of the Long Now Foundation, the aim is to make sure we preserve the knowledge contained in dying languages: "If languages are our how-to guides for living on planet Earth, we are handing our descendants an encyclopedia with almost all of the pages ripped out." The Long Now Foundation--currently breaking ground in Texas at the future site of its first monument-sized 10,000-year clock --is pursuing several programs in addition to the clock. One of these, the Rosetta Project, takes as its daunting mission the documentation of every human language currently in use; some 7,000 in total, the majority of which are in danger of disappearing without a trace. Directing this ambitious venture is Laura Welcher, a linguist who has specialized in building archival resources for indigenous North American languages.

Imagine if the world ran out of phone numbers. Mobile providers could issue no more smartphones, businesses could create no new call centers, and the public would be left fighting over and recycling a diminishing amount of existing phone numbers.

If you work with or are expanding to foreign markets, it's important for your employees to have access to language education. We've found five engagingand freethat can start your company down the path to fluency. Yes, there's an app for that.

Finding a professional translator who is truly skilled can be a daunting task. Here are five great tips to help you find a qualified linguist for the job