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Think donning an Armani knockoff or phony Prada only hurts the fashion industry? Take another look in the mirror By Dan Ariely* [More]

Running a startup is a lot different than running a more mature company. Will you be able to make the transition? Here are three ways to find out.

You probably look in a mirror every day without thinking about it. But mirrors can reveal a great deal about the brain, with implications for psychology, clinical neurology and even philosophy. They can help us explore the way the brain puts together information from different sensory channels such as vision and somatic sensations (touch, muscle and joint sense)

That's right--when you reach for your cell phone, though you are unprovoked by a beep or a hum, you are a slave of biology. And of our modern-day dependency on gadgets. You might laugh, but do you find yourself reaching for a vibrating phone in your pocket, only to discover that it's not there?

Looking in the mirror and recognizing oneself was long thought to be an ability reserved for humans. Recently, however, researchers have found that other apes, such as chimpanzees and gorillas, seem to show signs of self-awareness, including recognizing and inspecting themselves in a mirror. Now one group of investigators claims that rhesus macaques have joined this elite group of self-aware animals.