If you haven’t made your marketing to-do list for 2012, this should give a good head start. Here’s a trivia question for you: What was George Harrison’s last released single?
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Feed SubscriptionGeneral Mills Wants Your Ideas For Its Next Cereal Game And Cake App
General Mills is moving its open innovation efforts to the digital world. With G-WIN Digital, the food company is looking for your gaming and mobile ideas
Read More »The Truth About Your Next Hire
Obviously, job candidates' references are biased. Here's how you can find out what a potential employee is really all about. Checking references is a normal part of the hiring process
Read More »ShareThis, Not That: The Social Quality Index Will Measure Your Websites’ "Socialness"
As the web universe continues to expand (just like the real one-- Hubbell’s Law anyone?) Kurt Abrahamson is hyper-focused on drilling down.
Read More »How Path Is Becoming A "Smart Journal"
Path steps away from the "photo-sharing" category and firmly joins the emerging rank of apps--from Facebook to Erly--that are devising ways to create digital scrapbooks of our lives. When Path launched a little over a year ago, many people were puzzled: Why would an app that was about sharing photos let you only share with 50 people
Read More »Work Smart: Optimize Your Life With A/Me Testing
The old adage "if it ain't broke don't fix it" is wrong--it cripples us when it comes to optimizing what works. Google is famous for its relentless A/B testing, a technique for making constant incremental improvements by testing one small change against the previous version to see which is more successful. You can apply this model to your own work habits too.
Read More »Flavors.me Wants To Curate Your Fragmented Social Media
Oversharing is an overwhelming problem online. Keeping up with all your news and interests and social channels can be exhausting--it's why innumerable aggregators exist (from Huffington Post to Reddit and Pinterest) to help us manage our consumption habits. Today, the startup Flavors.me takes another swipe at the problem, launching a new version of the service aimed at tackling our social media A.D.D
Read More »"A Bit Amish" Comics Legend Alan Moore Goes Online To Honor Harvey Pekar
The notoriously reclusive Alan Moore talks with us about Harvey Pekar’s influence, quantum physics, Frank Miller’s rant, why he usually avoids the Internet, and his unprecedented videoconference to raise Kickstarter cash for a Pekar memorial statue. Alan Moore authored what many consider the seminal graphic novel of the 20th century, Watchmen.
Read More »Work Smart: Disrupt Your Inbox
If you're looking for a quick way to improve productivity for yourself as well as those around you, look no further than your inbox. Most of us take email for granted now, which is why there is an opportunity there to improve and optimize how you communicate
Read More »5 Keys to Getting Your Social Venture Funded
Venture capitalist Kesha Cash of Jalia Ventures is looking for a few good entrepreneurs of color.
Read More »Work Smart: How To Find Your Sweet Spot
The greatest achievements happen in the overlap of three things: Your genuine interests, skills, and opportunities.
Read More »A Heartwarming Tale of Shameless Promotion
How Elf on the Shelf createdand convinced CBS to aira "special" commercial for its product. Elf on the Shelf , Christa Pitts's Marietta, Georgia-based company, is one of the fastest-growing private corporations in the United States.
Read More »Can The Bump Cube Connect Merchants And Consumers (While The Company Collides With Cash)?
What's the future of Bump? The popular iPhone and Android app , which enables users to share media simply by "bumping" smartphones together, recently hit 63 million downloads. It's likely one of the few social networks that's actually social, requiring physical interaction to work in most cases, with users sharing everything from contacts to apps to music to pictures (close to 2 million photos are bumped over the network per day)
Read More »Work Smart: 4 Tips For Startups
Most startups are not well led--that's the nature of most new business ventures, everyone is learning as they go along. But there are some common best practices to keep in mind, which I describe in this week's episode.
Read More »Power Users: Why Google+ Loves Kim Kardashian, And Path Doesn’t Friend Justin Bieber
Now that Kim Kardashian is on Google+, can we say the service has arrived? Nothing signals the success of a social network or propels its growth more than power users, the influentials who boast both clout and Klout. Their mass followings can drive a service's success, from celebs-turned-techies (Ashton Kutcher) to techies-turned-celebs (Robert Scoble)
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