Top salespeople use these simple rules to keep their customers buying from them--even in the face of steep competition. Customer loyalty is the key to profitability
Read More »Tag Archives: numbers
Feed SubscriptionCapital: The Real Reason Women Get Less
Women-owned businesses start life with a third less capital than those owned by men. Some female entrepreneurs say it's partly the owners' fault. Money
Read More »4 Business Secrets You Should Reveal
It used to be that showing all your cards in business was the first sign of weakness.
Read More »Apple CEO Tim Cook Touches On Kindle Fire, Android, Windows Phone
In the world of boring corporate earnings calls, Apple's investor Q&A sessions are about as exciting as it gets--the equivalent hardcore pornography for most tech geeks. Offering a rare peek inside the famously secretive company, Apple's earnings are watched by every industry analyst and news outlet--and even live blogged in some instances, like a worldwide sporting event. With such attention paid to the spectacle, Apple has used the forum to go after competitors--Steve Jobs once passionately used his bully pulpit to aggressively knock Android--and it appears current CEO Tim Cook plans to use his megaphone in the same fashion.
Read More »4 Rules for Better Marketing
Great companies use this approach to cut their cost per acquired customer in half and generate a positive return. Can it work for you too? A financial services client of ours is spending several million dollars per year on marketing to their customers.
Read More »How Scientists Are Tackling the Bed Bug Nightmare (preview)
The elderly man lived by himself in a low-income apartment near Cincinnati.
Read More »Disruptive Innovation, Dog-Food Edition
Believe it or not, at one point we actually fed our pets real food. That was, until people-food companies realized they could maximize their resources by mashing together all of their scrap meat, leftover grains, eggshells, and bones, injecting some vitamins, and cooking it up into “kibble.”
Read More »Why You Can’t Count on Economic Recovery
Yes, the employment numbers have been very upbeat. But they mask some major problems.
Read More »Pandora And SoundExchange Spar Over Royalty Fees
Pandora's Tim Westergren says licensing fees eat up a massive chunk of cash. SoundExchange's Michael Huppe says artists deserve it
Read More »Why is the Economy Doing So Well?
People and businesses are buying stuff again, which is just what has to happen for a healthy recovery. Unfortunately, it's not all that has to happen
Read More »Why is the Economy Doing So Well?
People and businesses are buying stuff again, which is just what has to happen for a healthy recovery. Unfortunately, it's not all that has to happen. Did the economic spring arrive in December?
Read More »6 SEO Lessons from Rick Santorum
How did a prominent writer beat the GOP candidate in the search war? Superior SEO.
Read More »6 SEO Lessons from Rick Santorum
How did a prominent writer beat the GOP candidate in the search war? Superior SEO. Here are a few simple rules for getting top ranks in the SEO world.
Read More »6 SEO Lessons from Rick Santorum
How did a prominent writer beat the GOP candidate in the search war? Superior SEO. Here are a few simple rules for getting top ranks in the SEO world.
Read More »6 SEO Lessons from Rick Santorum
How did a prominent writer beat the GOP candidate in the search war? Superior SEO
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