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Will Shoppers Scream for an Ice Cream Maker’s New Packaging?

Gifford's ice cream has been a New England institution for decades. Will its super-vivid new packaging help it go national or alienate existing customers? Gifford's ice cream has been a New England institution since the family-owned creamery, based in Skowhegan, Maine, opened its first ice cream stand, in 1980.

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Easing Your Company Into Workplace Flexibility

The "Flex and the C-Suite" series periodically showcases leaders who have made flexibility at work a key strategy for achieving smarter and better business results.

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Richard Branson On The Environmental Impact Of Space Travel

Branson thinks that by being in space, people become more passionate about the planet. And he's planning on helping out cash-strapped NASA with its research, too. Earlier this week, Virgin Galactic --the space travel arm of the Virgin Group--debuted the first-ever spaceport in New Mexico

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The State Of Social Media 2011: Social Is The New Normal

This post is one in a series introducing my new book, The End of Business as Usual . The state of social media is no insignificant affair. Nor is it a conversation relegated to a niche contingent of experts and gurus

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Fight the Frazzled Mind

“Desserts” spelled backward is “stressed.”Isn’t life like that? Even the good things in life--fine wine, rich food, sex--can stress you out

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Hacking the Grocery Store

Caitlin Shetterly, 36, knows how to eat on the cheap: In 2009, her husband, Dan, lost his job and the couple and their newborn baby moved from Los Angeles to Portland, Maine, to live with Shetterly's mother until they could get back on their feet. Her new book Made For You and Me chronicles the family’s journey, including how they managed to eat well—and organic—on very little. (Their grocery bill, including feeding two adults, a baby and two pets, was about $88/week.) Here's how they did it

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Five Features Apple Should Steal From HP’s TouchPad, WebOS

I've been playing with HP's new TouchPad for a week, but it only took a few minutes to notice the tablet's similarities to the iPad. I'm not just talking about the TouchPad's WebOS--all players in the tablet space have undoubtedly taken cues from Apple's software (see: apps, gestures, etc.). But even HP's hardware design is iPad-like, from the placement of the (single) home button to the webcam to the auto-lock key to the volume seesaw switch.

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