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Listening To Your Customers With The Five Digital Senses

After a one-day course I teach on “influence,” participants often comment that they are surprised it took so long to get what they came for. They signed up to learn how to convince people, how to shape others’ perceptions, how to make more conversations go the way they want them to go.

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Arianna Huffington Desperately Shills For AOL’s MapQuest

Who the hell still uses MapQuest? Unless you're driving down the highway listening to "Da Da Da" circa 1997, with printed-out directions sitting on the passenger-side seat of your Volkswagen Golf Cabrio, you've likely moved on to better mapping software from Google or Bing. Unless you're Arianna Huffington, that is, and you own a hefty stake in AOL, which purchased MapQuest in the early aughts

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Car of the Year 2011: No. 3 Porsche 911 Turbo S

Fast and EfficientClose your eyes while sitting in the passenger seat of the Porsche 911 Turbo S, and when the driver floors it, you will swear you are in the cockpit of a Bugatti Veyron. (Those with weaker stomachs should avoid this experiment.) Equipped with a tuned version of Porsche’s ...

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