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Not In the Top Three? Time to Change Focus

An experienced VC throws cold water on entrepreneurs hoping to move up in a crowded market. If youre not in the top tier, it's time to re-segment. It makes sense that entrepreneurs are drawn to fast-growing markets

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The Key to Productivity: Better Verbs

The author of a new book offers a solution to those who can't stop stressing about their to-do lists: swap big verbs such as "implement" and "plan" for more manageable ones. In many ways all-pervasive tech helps us be more productive

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What Facebook Users Like: 6 Secrets

The social network officially crunched the data. Here's what Facebook users like -- and how to make it work for your brand. You use Facebook as a way to connect to customers, but on average, only 7.5 percent of Facebook users subscribed to business fan pages see posts from those pages daily.

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Skimmer’s Guide: All Business is Local

Marketing today is all about geography, as companies try to appeal to local tastes on a global scale, writes John A. Quelch. The book: All Business Is Local: Why Place Matters More Than Ever in a Global, Virtual World, by John A.

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How Sara Blakely Got Spanx on Oprah

Sara Blakely, founder of Spanx, explains the steps she took to land her girdles on Oprah and, ultimately, built the Spanx brand. View the video on Inc.com at: http://www.inc.com/sara-blakely/how-sara-blakely-got-spanx-on-oprah.html Advertisement: Are your best customers still out there?

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How Sara Blakely Grew Spanx

Sara Blakely, founder of Spanx, talks about how she picked her team members, handled public relations, and avoided paying for advertising. View the video on Inc.com at: http://www.inc.com/sara-blakely/how-sara-blakely-grew-spanx.html Advertisement: Are your best customers still out there?

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How Sara Blakely Differentiated Her Business Idea For Spanx

The founder of Spanx talks about how she avoided discouragement before she launched by keeping her idea to herself, and developing it for a year, before she mentioned it to friends or family. View the video on Inc.com at: http://www.inc.com/sara-blakely/how-sara-blakely-differentiated-her-business-idea-for-spanx.html Advertisement: Are your best customers still out there?

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Daring to Ask, ‘Why Not?’

How Sara Blakely, founder of Spanx, took $5,000 and an idea for footless pantyhose, and turned it into a multi-million dollar women's undergarment business. View the video on Inc.com at: http://www.inc.com/sara-blakely/the-spanx-story-how-sara-blakely-turned-footless-pantyhose-into-a-business.html Advertisement: Are your best customers still out there?

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