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Keeping Things in Perspective

From the desk of William J Curtis - Chief Executive Officer Robb Report MagazineFirstly, how dare these people at Standard & Poor's - an American company owned by McGraw-Hill - take the inappropriate, egotistical, and self-serving action of rating the United States of America’s credit as anything less than AAA? ...

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Crowdtap’s Quest To Measure Brand Influence In The Age Of Social Media

In a new age of advertising, why do we rely on metrics born of an era before Facebook and Twitter? Crowdtap wants to introduce a new metric, "Brand Influence." Crowdtap , a company that helps brands engage audiences, thinks it has found a better way to measure the success of ad campaigns. Today, the company is issuing a report announcing a new metric, “Brand Influence,” that it claims offers a more accurate measure of a campaign’s success than traditional metrics born before the advent of social media.

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Small Business Hiring Picks Up in July

"July's small business data cheers me up," says an economist. Small businesses across the U.S. added 50,000 people to payrolls in July, continuing the trend of small increases in hiring that started nearly two years ago.

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From SAS 70 to SSAE 16: How to Keep Your Cloud Service On-Track

You may be familiar with SAS 70: an audit standard used for businesses that provide a service relating to their clients’ finances. If you feel like you just figured out SAS 70 audits, I’m sorry to say that from now on, you will be undergoing Statement on Standards for Attestation Engagements 16 (SSAE 16) assessments instead.

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The Skinny on Monthly Economic Reports

We all know it’s a bad economy, so why pay attention to monthly economic reports? It’s a fair question, and one that a lot of small business owners wrestle with. The truth is that monthly economic reports can be valuable to small business owners.

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The Meridian Sooloos Digital Media System Just Got Better

The latest addition to Meridian’s Sooloos Digital Media System—which Robb Report included in its 2011 Best of the Best selections (www.robbreport.com/Best-of-the-Best-2011-Audio-Meridian-Sooloos-Digital-Media-System)—provides the system with a mass-storage, multi-zone solution. The new Media Core 600 combines 4 terabytes of storage with a high-quality digital-to-analog processor and the ability to output to six ...

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"China’s Twitter" Is More About Jokes And Fashion Tips And Less About Sharing Hard News

Twitter might boast more than 200 million users, with over 70% tweeting from outside the U.S., but Sina Weibo is fast catching up, with 140 million users and 10 million new accounts added each month. The latter service, often referred to as the "Twitter of China" (much like the Facebook copycats ) is considered by many to be a knockoff of the microblogging platform. Yet while there are many similarities between Twitter and Sina Weibo, the services are actually being used in very different ways,

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Wind Farms Often Don’t Produce as Much Energy as Advertised: Report

A new study from the John Muir Trust--not the sorts who would attack wind farms just for the fun of it--debunks five important industry claims. As interest in renewable energy grows, wind power companies are rushing to build giant installations; it sometimes seems that a new "biggest wind farm ever" arrives every month (the most recent one is in Germany, to replace all their scary nuclear power). But wind farms of all sizes may not produce as much energy as advertised, according to a new report ( PDF ) from the John Muir Trust.

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