You don't have to be a Hollywood mogul to have someone do mind-numbing tasks for you. Just ask Ted Roden
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Feed SubscriptionHow to Woo the Media
It's not unlike developing a romantic relationship: You'll need wit, persistence, and a good deal of charm to be successful. Valentine's Day is traditionally the day to launch an all out charm offensive toward a loved one with roses, champagne—whatever your weapon of choice. This Feb
Read More »Why 2012 Will Be Cybercrime’s "Hell Year"
We're barely six weeks into 2012, and the year is turning out to be one of the worst for cyberattacks in recent memory. Here are a few reasons why. For online security professionals, 2012 is turning out to be a banner year.
Read More »Raising Capital? Follow These PR Rules
If you think that PR is just about the press mention, think again. A great media campaign can actually make you money.
Read More »DIY Buzz: 13 Things to Do Now
If promoting your company is your task and yours alone, here's your to-do list. Every entrepreneur is a self-promoter , but some are lucky enough to be able to pay for help in that department
Read More »U.S. State Department Takes On Syria… Via Facebook
American Ambassador to Syria Robert Ford just fled the country after threats to his safety were made.
Read More »What Were They Thinking? The Cautionary Tale Of Kinoki’s Snake-Oil Ad Tactics
How could anyone forget these (although you probably wish you could...)? In the late 2000s, Kinoki bombarded us with relentless television ads and Internet pitches for adhesive foot pads it claimed would remove harmful toxins from your body overnight.
Read More »Going After Federal Contracts
Government work already makes up the bulk of Theresa Daytner's construction business. Now she's pursuing new federal contracts targeting female entrepreneurs. When Theresa Daytner founded Daytner Construction with her husband in 2003 as a commercial construction consulting outfit, she was not planning to pursue government work
Read More »Apple, iPhones, And Mobile Broadcasting’s Bright Future
While the BBC is bringing smartphone tech to its journalists for on-the-spot newscasting, Apple has its own plans for this tech--and it's quite promising for everyone from foreign correspondents to citizen journos. Whether you think it's a good thing or not , citizen journalism is on the rise .
Read More »Sell Your Business to an Advertiser
The story of how Peter Shankman, founder of HARO.com, sold his company to one of his largest advertisers Being a former PR guy , Peter Shankman has a deep Rolodex of friends and acquaintances. One day, a journalist friend asked Shankman if he knew an expert source for a story he was writing. Shankman sent the journalist's request to his database of e-mail addresses and was able to find an expert keen to be quoted for the story.
Read More »Fact, Fiction, and the New $1 Billion Lawsuit Against Mark Zuckerberg
Larry Klayman has sued Facebook and Zuckerberg for its failure to shut down the "Third Intifada" Facebook page sooner than it did. Who is this "one-man litigation explosion," and what does he represent? On Thursday, Larry Klayman, a Washington, D.C., lawyer, sued Facebook and Mark Zuckerber for $1 billion in damages.
Read More »Q: Who’s Dominating Q&A Sites? A: No One
Q&A websites are plagued with problems that few have yet to solve. Social Media Q&A is all the rage: Facebook just upgraded its questions feature , TED launched a website for its own community, Quora has culled a suprising response from experts, and firebrand Congressman Anthony Weiner held a marathon Twitter session on the anniversary of the new healthcare law
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