Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

Afraid of failing?

Most of us are fantastic complainers. When someone doesn't meet our expectations, we let them know. We may even let their boss or mother know.

Forget slashing prices and big ad campaigns. With just a few days left, here's how to max your sales in three easy steps. Black Friday is almost upon us and the big box stores are gearing up for the usual insanity

Stan Richards is the mastermind behind the biggest independently owned ad agency in the nation. Weve gathered some of The Richards Groups greatest hits, as well as one that missed the mark. Here are a dozen of the best-loved advertising campaigns that came from the shop of Stan Richards, the disciplinarian mastermind behind The Richards Group, the nation’s biggest independently owned ad agency

Neuroscience is proving what sales pros have long suspected: Customers decide with their emotions, not their brains. Neuroscience is the study of the nervous system. It's a big deal in the academic world—and it could end up being a big deal in the business world, too

This plan will help you refocus on high-potential opportunities that will bring your target back in view. A client of ours —let’s call him Pete—recently took on the most challenging role of his career.

Believe it or not, there is a right (and very wrong) way of getting sales referrals.

Bruce Lyon traded his own Oscar-winning company for a cushy job at Sun Microsystems. But when Sun got to be too restrictive, he decided to go it aloneall over again

Retailers have to up their game to capitalize off of holiday sales. Here's how to leverage the five senses to encourage customers to buy. Walk into any American mall during the months of November and December, and, if you can tune out the hordes of frantic holiday shoppers, you'll likely notice upbeat Christmas music, the smell of pine boughs and cinnamon, bright red candy-canes, and plenty of free samples

Believe it or not, the most intuitive coaching methods are usually the worst.

It's not enough for video game makers to hype new franchises and titles with a sleek ad campaign and a trailer, these days. They're running huge events--like BlizzCon, today--sometimes at a loss, to keep fans engaged.

Starting off in business is not easy. For the author, a terrible job became an opportunity to start a small business

Breaking news from your editors at Fast Company, with updates all day. AT&T, Verizon, Sprint Report Record iPhone 4S Sales

When an entrepreneur is trying to flout conventional wisdom, there are no shortage of critics and naysayers. But that didn't stop our Inc. 5000 CEO panelists from re-writing the rules to fit their business model instead of the other way around

When an entrepreneur is trying to flout conventional wisdom, there are no shortage of critics and naysayers. But that didn't stop our Inc.