Old Navy is teaming with Shazam, Verizon is working with the History Channel, TV Wallet has established a number of partnerships. The new gold rush is on--to empower you to buy what you see on TV and TV-like streams on your tablet or phone. Fast Company: How did the idea for Watch With eBay come about
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Feed SubscriptionHow Much For That Motorcycle In The Window? Inside eBay’s Physical Push For Mobile Sales
Aiming to generate $5 billion worth of purchases via their mobile apps this year, eBay has designed "shoppable" windows to drive digital sales. Will their bricks translate to clicks? The goods artfully arranged in certain windows along Park Avenue advertise "The Inspiration Shop," but you won't find them in any actualy stores nearby.
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