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Mike Swanson built a wildly popular iPhone app while working at his day job at Microsoft. After more than a decade working as an evangelist for Microsoft, Mike Swanson launched a start-up specializing in...

With the current obsession with label-reading and organic ingredients, surely there must be dozens of organic baby food brands, right? That's what Los Angeles moms (and friends) Liane Weintraub and Shannan Swanson thought.