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Feed SubscriptionThe Big Thirst: How Is Japan’s Fukushima Nuclear Plant Making “Radioactive” Water?
In this installment, "The Big Thirst" author and Fast Company writer explores how water, which technically can't be made radioactive, could be the least threatening byproduct of the hobbled Fukushima plant. FACT: Nothing is thirstier than nuclear power plants. They use water deep inside the reactor core, and they use rivers of water for cooling
Read More »Letters From Sea: A Recap of This Weekend’s Summit at Sea Conference
Three days. One boat.
Read More »The 10 Most Innovative Companies in Energy
01 / SolarCity > > For being the nation's leading installer of rooftop solar panels. In sum, SolarCity has placed more than 10,000 solar rooftops--10% of the total in the U.S.
Read More »Google Games vs. Microsoft’s Imagine Cup: Clash of the Headgear
Which tech giant is winning the hearts and minds (but maybe not the wallets) of students? The past weekend saw two similar events at two very different companies.
Read More »Old sailing ship restored in Key West
A restored schooner that served the Western Union Telegraph Company and now carries visitors on leisure trips from Key West has been fully refurbished after a three-year, $1.25 million effort.
Read More »Looking Down on Deforestation: Brazil Sharpens Its Eyes in the Sky to Snag Illegal Rainforest Loggers
Brazil's clear-cut deforestation rate led the world just five years ago.
Read More »Why Google Is Investing $168 Million in a Giant Solar Farm
We had a feeling that BrightSource Energy was destined for big things when Google first announced it was investing $10 million in the solar thermal startup in 2008. After all, Google only invests in impressive ( TechnoServe , eSolar ) and profoundly weird ( wind power from kites , anyone?) companies.
Read More »Americans Want to Toss Adorable Gay Penguin Tale on Banned-Book Pyre
As a taxpaying American citizen, you are entitled to write your local public or school library and formally request that they remove a book from their shelves.
Read More »Hacking the WiiMote To Make a Mini Segway on the Cheap
A young hacker has built a mini Arduino-controlled self-balancing robot that looks for all the world like a mini Segway. It's remote-controlled by a WiiMote, it's cheap, and the chap in question is just 17 years old
Read More »A Google a Day Keeps the Trivia Away–Puzzling PR by the Search Giant
Google's launching a new quiz powered by its search engine's skills at finding information, with questions published in The New York Times right above the skill-requiring, brain-taxing crossword puzzle. Either this is some seriously weak-sauce PR, or Google is positioning itself as the puzzle arbiter of the next generation. "Traditional trivia games have a rule that you can't cheat--you can't look things up in books, you can't ask your fiends and you certainly can't ask Google" begins Google's blog posting about the new A Google A Day quiz
Read More »War-Zone Videos Get On-Demand Treatment in New Defense Department Project
A new $29 million Defense Department project makes viewing military intelligence from Afghanistan as easy as ordering a movie from Netflix. The Department of Defense is unveiling a Netflix Instant-style system for military intelligence that will allow military personnel around the world to view war-zone footage. Called the National System for Geo-Intelligence Video Services (NVS), the closed-access system will be accessible only by American and coalition troops and military employees.
Read More »Nature’s UPC Code: Zebras
Improving research by treating animals like a box of cereal. Scientists have discovered a harmless, inexpensive way to track Zebras in the wild: snap pictures of their strips and ID them like UPC product codes. Tracking animals over time is essential to understanding migration patterns and species repopulation
Read More »David Kelley on Designing Curious Employees
Design thinking is a process of empathizing with the end user. Its principal guru is David Kelley, founder of IDEO and the Stanford design school, who takes a similar approach to managing people. He believes leadership is a matter of empathizing with employees
Read More »Why GE, Coca-Cola, and IBM Are Getting Into the Water Business
Illustration by Brock Davis Water is becoming a high-stakes business where there's money to be made everywhere you look -- from greasy wool to microchips. In the rangeland of Australia, sheep get frightfully dirty
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