Do you enjoy having time to yourself, but always feel a little guilty about it? Then Susan Cain’s “ Quiet : The Power of Introverts ” is for you
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Feed SubscriptionJudge a New Company in 15 Seconds
I ask one question to determine whether a new company has a future. The 15-second answer tells me all I need to know When entrepreneurs ask us to evaluate business ideas, we always respond first with the same question: “What problem will your new venture solve?” Their one-or two-sentence answers---10 or 15 seconds at the most---are often enough to predict the future. Too frequently, entrepreneurs quickly get sidetracked talking about things like the amazing technology they hope to use, the fantastic team members they’ll be working with, or the resources they hope to leverage
Read More »Julian Assange To Host TV Talk Show, Google Reverses Real Name Policy, Orange To Bring Free Wikipedia To Mobile Phones
Breaking news from your editors at Fast Company, with updates all day.
Read More »Diabetes Mystery: Why Are Type 1 Cases Surging?
When public health officials fret about the soaring incidence of diabetes in the U.S.
Read More »What Does The Perfect Mobile Interface Look Like? (Don’t Ask Siri)
Why we’re still waiting for the perfect mobile interface. Illustration by Robert Samuel Hanson Shortly after the iPhone 4S went on sale this fall, its marquee feature, the Siri voice assistant, sparked a heated debate in the tech world: Was Siri a great computing interface, or was it the greatest?
Read More »Tony Hsieh’s Excellent Las Vegas Adventure
In which our hero, flush with $400 million from the sale of his company, attempts to reinvent his city, Zappos-style. "You can't tell anybody about this." Tony Hsieh takes a shot of vodka, and then he tells me a secret, eyes wide, voice rising. He wears, as he almost always does, a navy T-shirt that bears the logo of Zappos.com, the online shoe retailer he helped start in 1999, that he has run as CEO since 2000, and that he sold to Amazon.com for $1.2 billion in 2009.
Read More »Starting Over
Sometimes, the best way to improve something is to begin again from scratch. Even if it's your top-selling product. In 2004, 37signals, the software company I co-founded, released a Web-based project-management and collaboration tool called Basecamp.
Read More »May the Best Business Win
Innovation contests can spur new products, and boost worker morale.
Read More »Ready for Vacation
Spencer Antle's Island Company makes swimsuits, resort wear, sunglasses, and sunscreen.
Read More »There’s An App For That App
In a booming app economy come apps made for helping you develop and test apps, just as apps get more important. Read on for hot app-on-app action! A firm called SOASTA, which dubs itself the "leader in cloud-based performance and functional testing" has some news today about a release of its CloudTest Platform--something that "for the first time" allows "functional test automation for continuous multi-touch, gesture-based mobile applications." Multitouch, gestures, apps, and the cloud all in one thing--it's a tech writer's heaven. Within the news, though, are a couple of important trends, connected to the development of smartphone and tablet technology
Read More »Why You Should Put Your Personal Life Online
People do business with people they like.
Read More »Competitors Who Bully — and How to Fight Them
Bigger, wealthier rivals can and will stack the deck against you. And they will involve lawyers.
Read More »How to Make a Brilliant Mistake
The difference between a great company and a mediocre one isn't whether it avoids mistakes.
Read More »Toyota Finds Way to Make Hybrid and Electric Vehicles without Rare Earth Elements
TOKYO (Reuters) - Toyota Motor Corp has developed a way to make hybrid and electric vehicles without the use of expensive rare earth metals, in which China has a near-monopoly, Japan's Kyodo News reported.
Read More »What’s Going On In Your Customer’s Head?
Use these nine techniques to account for how your customer's brain could be wired, and seal the deal.
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