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Anatomy Of A Cannes Contender: Volkswagen The Force

As Cannes judges shortlist their Lions, we talk with creatives about the key decisions that helped them transform their visions into award-worthy campaigns. Here's how Deutsch L.A. EVP/Group Creative Director Michael Kadin used a Super Bowl spot for Volkswagen to create a great disturbance in The Force.

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Former Presidential Candidate, Steve Forbes

On Wednesday, June 22, I have the privilege of interviewing Steve Forbes, former Republican presidential hopeful, in front of an audience of the Greater New York business community at the Lighthouse Theater. This event is part of our "Mind of the Entrepreneur" series, sponsored by Rothstein Kass

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Pulp, Non-Fiction: On The British Library’s Book-Digitizing Deal With Google

The British Library is making 250,000 texts available through Google's Books system, which is an admirable way to make historic books useful to the world again. Could this actually help shape the future of publishing? Last week the British Library was lauded for its impressive (and graphically extremely polished) effort at bringing 60,000 digital copies of historic books to the general public as a free iPad app.

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How to Identify a Star Salesperson

As a business owner you may be a great salesperson but a lousy sales manager. So remove yourself from the equation by hiring a self-directed salesperson.

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Set sail on the world’s most scenic cruises

As savvy travelers seek more adventure opportunities, cruise lines are responding by charting a course to ever more beautiful — and remote — corners of the map.

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Five Predictions For The Future Of Energy

People love to prognosticate about how the world will power itself in the future. But only one person can be right. Here's some of the possible ways the next 50 years might turn out.

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How to License In Intellectual Property

When your company needs to use a process, concept, toolor really anything that's protected by a patent, copyright, or trademarkhere's how to license it, and avoid legal trouble. The world of intellectual property has suffered a shake up in the Internet age

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How Marketing May Save London’s Bees

To stop honeybees--some of the planet's most important food pollinators--from continuing to disappear at an alarming rate, London has launched a tongue-in-cheek campaign to raise awareness about the problem. It's hard to say exactly why honeybees the world over are disappearing. Evidence points to viruses , fungi, cell phone use , pesticides, and climate change as potential causes (or parts of a larger cause).

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Language Isn’t A Firehose: James Joyce And The Future of Computerized Translation (Bloomsday Edition)

Nearly 100 years after Joyce wrote his polyglot seminal work, are we any closer to a technological solution to breaking down the barriers of language? Not if the recent scuffle over Google Translate is any indication. Joyce and the Limits of the Twentieth Century In celebration of Bloomsday (June 16, the 107th anniversary of the fictional events that occur in his Ulysses), I'll reach beyond time, death, and the limits of my own or anyone else's knowledge to affirm that James Joyce would have adored Google Translate.

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Why Nice Girls Finish Last

Feel invisible or taken advantage of? Author Lois Frankel offers indispensable strategies and tactics for how women can become happier and more successful in the workplace and in life.

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LinkedIn Is An Untapped Treasure Trove For Political Campaigns

New research from Pew highlights the high civic enthusiasm of social media users. When the scramble for Facebook fans is exhausted, the study suggests, LinkedIn could become the new political battleground. All of those Likes might be good practice for the real thing

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