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How Environmentalists Can Respond to Americans’ Need for Personal Space

While reading about social science and environmental communication, I’ve noticed a gap between how environmentalists in the United States view personal space and how their audiences perceive it. If environmentalists tell audiences not to " say ‘eww’ to thrift stores ," avoid public transit , or live in suburbs , they may encounter resistance - not because their audiences are opposed to sustainable choices, but because they value personal space. Instead of overlooking personal space issues, environmentalists should address them constructively

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